About The Author

Michael Smith

Staff writer Michael Smith covers colleges, golf and lacrosse.

Featured Story

Big West Conference Signs Five-Year Deal To Make Learfield Its Sponsorship Sales Agency

Published in SportsBusiness Daily on 09 / 16 / 14

The Big West Conference has signed Learfield Sports to a five-year deal to be the league’s sponsorship sales agency. The conference’s rights add to Learfield’s presence in the California-based Big West. Learfield already owns the multimedia and sponsorship rights at Cal Poly, Cal S...

Read More

Tags: Marketing and Sponsorship

More Stories by this Author

05/25/09
SportsBusiness Journal: Acquisition shifts Duke rights to ISP

ISP Sports has acquired Durham, N.C.-based Moore Productions and with it the rights to Duke’s radio network and weekly magazine, as well as its TV coaches’ shows. ISP sees potential to syndicate Duke basketball broadcasts beyond North Carolina. ...

Tags: This Week's News

05/25/09
SportsBusiness Journal: Acquisition shifts Duke rights to ISP

ISP Sports has acquired Durham, N.C.-based Moore Productions and with it the rights to Duke’s radio network and weekly magazine, as well as its TV coaches’ shows. ISP sees potential to syndicate Duke basketball broadcasts beyond North Carolina. ...

Tags: This Week's News

05/25/09
SportsBusiness Journal: Ga. Tech hands ticket sales to Aspire Group

Georgia Tech has hired The Aspire Group to handle ticket sales for football and men’s basketball in what is believed to be the first case of a university outsourcing its ticket operations, a move that could start a significant trend as schools look to outsource more athletic departmen ...

Tags: This Week's News

05/25/09
SportsBusiness Journal: New team working to revive the DEI brand

Dale Earnhardt Inc. is planning a series of events at its Mooresville, N.C., campus that reflect the late driver’s personality and lifestyle, much the same way Graceland offers an insight into the life of Elvis. A new leadership team, put in place less than two months ago by company ...

Tags: This Week's News

05/18/09
SportsBusiness Journal: Facility a media hub for all things NASCAR

The NASCAR Media Group is not even two years old, but nowhere is the sanctioning body spending more money or more carefully plotting its future. Over the next few months, the media group will start moving out of its cozy, well-worn offices just south of downtown Charlotte. Its new $45 mi ...

Tags: In-Depth

05/18/09
SportsBusiness Journal: Andretti has eye on regaining market share

In 2002, Michael Andretti partnered with Kim Green to form a race team and blew out of the starting blocks to win the IndyCar Series titles in 2004, 2005 and 2007. Racing remains the most visible component at Andretti-Green Racing, but the team has evolved into a multifaceted organizat ...

Tags: In-Depth

05/18/09
SportsBusiness Journal: Fame & fortune?

With its opening a year away, NASCAR Hall of Fame officials remain confident in their business plan despite economic forces that could affect sponsorship sales and visitors. The hall of fame plans an annual revenue budget of $10 million to $12 million or more against expenses in the hi ...

Tags: In-Depth

05/18/09
SportsBusiness Journal: People to watch at the NASCAR Hall of Fame

Paul Brooks President, NASCAR Media Group Brooks oversees the licensing division and the media group, both of which play essential roles in the hall of f ...

Tags: In-Depth

05/11/09
SportsBusiness Journal: NASCAR ratings take hit

A double-digit decline in ratings for NASCAR on Fox has officials researching why the audience is shrinking and what, if anything, can be done to reverse the trend. Through the season’s first 10 races, Nielsen ratings on Fox are down 11.5 percent and viewership is down 10.8 percent f ...

Tags: This Week's News

05/04/09
SportsBusiness Journal: End of the road for Pontiac means turning point for NCAA

The demise of Pontiac could give the NCAA its own “game-changing” moment. Pontiac has been the lead brand on General Motors’ sponsorship of the NCAA since 2003, but GM’s deal is in its final year, and the company’s decision to kill the Pontiac brand comes at a time when the automaker ...

Tags: This Week's News

Video Powered By - Castfire CMS Powered By - Sitecore

Report a Bug