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Michael Smith

Staff writer Michael Smith covers colleges, golf and lacrosse.

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Opus Bank To Sponsor Pac-12 Conference In Multiyear Deal

Published in SportsBusiness Daily on 09 / 29 / 16

California-based Opus Bank has agreed to a multiyear deal that makes it the official bank of the Pac-12 Conference. Opus, which replaces Bank of the West, will have an array of assets, ranging from advertising on the linear Pac-12 Networks to a full presence at league championship events and a robus...

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SportsBusiness Daily: Capital One To Sponsor CWS Fan Fest

Capital One, an NCAA corporate champion, has agreed to a three-year deal to be presenting sponsor of the College World Series fan festival. The CWS opens Saturday in Omaha at the new TD Ameritrade Park. This marks the first CWS in the new ballpark and the first time one of the NCAA's corporate champ ...

SportsBusiness Journal: Polo dresses up U.S. Open sales

The stately gazebo with custom latticework is the first sign that this isn’t the standard U.S. Open merchandise pavilion. MARTIN MILLER Polo is making its presence at Congressional known with a 36,000-square ...

Tags: Marketing and Sponsorship

SportsBusiness Journal: Licensing biz grows with CLC

Linda Gilbert, the longtime licensing chief at the University of Missouri, was stopped in her tracks on a football Saturday about 10 years ago when she saw lewd T-shirts being sold on a fraternity lot. Gilbert approached the students and told th ...

Tags: Colleges

SportsBusiness Journal: Power of Texas athletics

Editor's note: This story is revised from the print edition. DeLoss Dodds sat around a table with friends and business partners a few weeks ago, dining on steak and sipping wine at Plaza III in Kansas City. The occasion was the Big 12 spring meetings, where the conference discussed, among o ...

Tags: In-Depth

SportsBusiness Journal: ADs sound off

SportsBusiness Journal college writer Michael Smith asked five athletic directors about the pressures on their budgets, the never-ending search for additional revenue, and how they’re trying to maintain their schools’ competitiveness ...

Tags: In-Depth

SportsBusiness Daily: UM Raises $200,000 For Tornado Relief

The Univ. of Missouri has sold 18,500 T-shirts to raise more than $200,000 for the school's Joplin Relief Fund. The fund goes to victims of the tornadoes that leveled Joplin, Mo., last month. The school's athletic department worked with the bookstore to create specially designed "One ...

SportsBusiness Daily: Mark Wilson To Endorse Northwestern Mutual

Mark Wilson , a two-time winner this year on the PGA Tour, has struck a multiyear endorsement deal with Northwestern Mutual. Beginning with next week’s U.S. Open, Wilson will wear the marks of the insurance and financial company on his apparel. Terms of the agreement between Wilson and Northw ...

SportsBusiness Daily: Tom Nolan To Caddy For Friend In U.S. Open

TOM NOLAN , who runs Polo Ralph Lauren’s golf and tennis initiatives, will be busier than normal next week at the U.S. Open. In addition to directing Polo’s official apparel relationship with the USGA, Nolan will be caddying for MICHAEL BARBOSA , a friend who qualified for the tourname ...

Tags: People and Pop Culture

SportsBusiness Daily: LPGA's Higdon Leaving To Join NASCAR

LPGA CCO DAVID HIGDON has been hired by NASCAR to be the sanctioning body’s Managing Dir for its newly formed Integrated Marketing Communications department. Higdon, formerly of the ATP and Champ Car, where he worked on the unification of open-wheel racing with IndyCar, will begin at NASCAR ...

Tags: People and Pop Culture, NASCAR, LPGA

SportsBusiness Journal: Michigan, Notre Dame sign seat-cushion deals

The hard wood and metal bleacher seats inside the football stadiums at Michigan and Notre Dame are about to get a little softer for season-ticket holders. Those schools have struck a deal with IMG College to install cushioned seats for those ticket holders who buy the seating plan. For $32, fans ...

Tags: Events and Attractions

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