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John Ourand

Staff writer John Ourand covers television and media.

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Twitter streaming numbers ‘reasonable,’ but short of projections

Published in SportsBusiness Journal on 09 / 26 / 16

T he audience for Twitter ’s first NFL game fell short of the social media company’s expectations, according to ad buyers. One week’s worth of viewer data is not nearly enough to draw sweeping conclusions. But it offers a win...

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Tags: Media

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08/11/16
SportsBusiness Daily: Rio Highlights Deal Between NBC, ESPN Collapses

The Olympics highlights deal NBC struck with ESPN lasted for all of two days. Sources on both sides say their deal broke down over advertising restrictions around the Olympic programming that ESPN saw as too onerous. As part of the deal, NBC told ESPN that it was not allowed to sell advertising on ...

08/10/16
SportsBusiness Daily: CSN MA To Simulcast Radio Show

CSN Mid-Atlantic will produce a live simulcast of WJFK-FM's “The Sports Junkies” morning radio show starting Sept. 6. The show will run from 6:00-10:00am ET on weekday mornings. The DC-based RSN later in the day also will run a best-of show featuring daily highlights. “The Spo ...

08/08/16
SportsBusiness Daily: Sharpe To Debate Bayless In FS1 Show

FS1 today will announce that it has hired Shannon Sharpe to star in a debate show opposite Skip Bayless . The net will premiere the as-yet-unnamed studio show on Sept. 6 at 10:00am ET. It is expected to be as long as two hours, running opposite ESPN2’s “First Take.” Fox Sports N ...

08/08/16
SportsBusiness Journal: Sports Media: Soccer’s on a roll on TV

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Tags: Media

08/08/16
SportsBusiness Journal: ESPN plans fantasy football primer

ESPN will run a late-summer programming stunt that will be focused on all things fantasy football. In an effort to build interest and its fantasy business, the network will produce a 28-hour “Fantasy Football Marathon” across ESPN and ESPN2, starting at 7 p.m. Aug. 15 with a fiv ...

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08/08/16
SportsBusiness Journal: A bigger Big 12? Maybe ...

Over the last few months, the Big 12 watched as its TV network partners, ESPN and Fox, made a $2.64 billion commitment to the Big Ten, and ESPN promised to start a conference channel for the ACC. Finally, the Big 12 raised its hand and said, “What about us?” The conference r ...

Tags: Colleges

08/07/16
SportsBusiness Daily: NBC, ESPN Work Out Deal For Daily Olympic Highlights

ESPN has picked up highlight rights to the Rio Games in exchange for referring traffic from ESPN.com to NBC Olympics live streams. Starting yesterday morning, visitors to ESPN.com’s home page and ESPN.com’s Olympic section could click on a link that took users to NBC’s streams ...

08/06/16
SportsBusiness Daily: NBC, ESPN Cut Olympic Highlight Deal

ESPN has picked up highlight rights to the Olympic Games in exchange for referring traffic from ESPN.com to NBC Olympics live streams. Starting Saturday morning, visitors to ESPN.com’s home page and ESPN.com’s Olympic section could click on a link that took users to NBC’s stream ...

Tags: On The Ground in Rio

08/05/16
SportsBusiness Daily Global: Reuters Sets Up Rio Photo Base In U.S.

The Thomson Reuters int'l news service will be processing most of its Olympic news images nearly 5,000 miles away from Rio de Janeiro -- from a nondescript office building in suburban Washington, D.C. The move marks an evolution in how the news wires handle images from a big event like the Olympics ...

Tags: On The Ground in Rio

08/04/16
SportsBusiness Daily: NBC At Record Olympic Ad Sales

NBC Sports Group says that it set an Olympic record, booking $1.2B for national sales. NBC Sports Exec VP/Ad Sales Seth Winter said that the number is more than 20% up from London Games ad sales four years ago, with digital sales up 33%. Winter said that NBC is “pretty much sold out” o ...

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