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John Lombardo

Staff writer John Lombardo covers basketball and the Arena Football League.

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Warriors Unveil Alternate Uniforms With Help Of Influential Fans

Published in SportsBusiness Daily on 09 / 29 / 14

The Warriors last night unveiled their alternate uniform for the upcoming season at a private event at Twitter’s S.F. HQ, with fans of the team identified as social media influencers. The 10 influencers were told only that they were invited to a special event held by the team. Warriors officia...

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More Stories by this Author

03/10/14
SportsBusiness Daily: Knicks To Own/Operate D-League Team

The Knicks today announced that they have bought their own D-League franchise to play at the Westchester County Center, near the Knicks training center in suburban N.Y. The team will be the D-League’s 18th franchise and the Knicks will become the seventh NBA club to own and operate a D-Le ...

03/06/14
SportsBusiness Daily Global: AS Roma Puts Barror On Exec Roster

Serie A club AS Roma has hired SEAN BARROR as the its new CCO. Barror, a longtime industry exec who previously worked as chief revenue officer for Raptor Sports Properties, will be responsible for the team’s business operations. Barror will report directly to team CEO ITALO ZANZI . AS Roma ...

Tags: People and Pop Culture, North America, Europe

03/05/14
SportsBusiness Daily: AS Roma Names Barror Chief Commercial Officer

Serie A club AS Roma has hired Sean Barror as the team’s new Chief Commercial Officer. Barror, a longtime industry executive who previously worked as Chief Revenue Officer for Raptor Sports Properties, will be responsible for the team’s business operations. Barror will report ...

03/03/14
SportsBusiness Journal: Wolves get creative to sell late add

The Minnesota Timberwolves find themselves in a unique situation this week: The team will roll out a marketing campaign for a game they never had on their original regular-season home schedule. The game at hand is April 8, against San Antonio. It was originally scheduled for Dec. 3 but was to hav ...

Tags: Franchises

03/03/14
SportsBusiness Journal: Kings’ new sales tool: Gaming headset

The Sacramento Kings continue down the road of innovation. The team that has brought Google Glass technology and the use of drones to home games this season will now use the latest gaming device to help sell their planned new arena. ...

Tags: Franchises

02/24/14
SportsBusiness Journal: Silver lines up input for media talks

NBA Commissioner Adam Silver has formed a second media committee to engage in the process of the league’s coming media rights talks, marking the latest sign of momentum in the negotiations that are expected to begin in the near term. The n ...

Tags: Leagues and Governing Bodies, Events and Attractions, Media

02/21/14
SportsBusiness Daily: NBA Offices Restructure

In conjunction with ADAM SILVER taking over as NBA Commissioner on Feb. 1, the league has had several other key management changes put into place in recent weeks. Principal among those has been MARK TATUM being appointed Deputy Commissioner, but the changes have occurred across the league’ ...

Tags: Leagues and Governing Bodies, NBA

02/17/14
SportsBusiness Journal: Despite L.A., NBA local TV numbers good

The NBA’s local TV ratings look a lot like the league’s standings at the halfway point of this season, with good numbers in Oklahoma City and disappointment in Los Angeles. Coming off a year in which the Thunder posted the NBA’s best RSN ratings, OKC’s games on ...

Tags: Media, Leagues and Governing Bodies

02/14/14
SportsBusiness Daily: NBA Tech Summit Today In New Orleans

The NBA this morning will hold its annual Technology Summit, a key event of the league's All-Star Weekend. The summit this year is at the Ritz Carlton in New Orleans. The theme of "The World is Courtside" summit included sessions "The Multi-Device Experience", "Connecting Content With Commerce," "Go ...

02/10/14
SportsBusiness Journal: ‘I made sure I didn’t fail’

It’s a mid-January morning and the snowbirds in a Scottsdale, Ariz., pancake house can’t help but look up from their syrup as Wayne Embry folds himself into a booth and orders an egg-white omelette with grits and biscuits. Embry is a 6-foot-8-inch gentle giant of a man with skillet-si ...

Tags: Champions

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