About The Author
John Lombardo
Staff writer John Lombardo covers basketball and the Arena Football League.
Three trends from the upfront season Kroenke comfortable wearing 2nd hat From the Field of Risk Management Plaintiff seeks documents from FSG Demos key to Microsoft’s MLS deal People: Executive transactions Reinsdorf values people he knows, trusts Racetracks attract music festivals For the WNBA, time for a clutch 3 Super Bowl’s numerals: Still a classic
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For the WNBA, time for a clutch 305 / 20 / 13The WNBA is counting on a trio of players it’s calling the “3 to See” to help it rebound from record low attendance last year — even though the three have yet to see their first regular-season games. Rookies Brittney Griner, Elena Delle Donne and Skylar Diggins are at the ... |
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Saints execs join Hornets
The New Orleans Hornets are reshuffling their front office with New Orleans Saints executives taking on additional management roles at the NBA franchise owned by Saints owner Tom Benson. The increased front office cross-pollination between the teams comes after two executives recently left the Ho ...
Tags: Franchises
Wolves launch social media site for fans
The Minnesota Timberwolves are the latest NBA franchise to consolidate all of the team’s social media channels into a new site with an eye toward driving more revenue through its digital efforts. Last week, the team launched WolvesNation.com, a site that aggregates all the team’s soci ...
Tags: Franchises
NBA’s small markets, ratings hang tough
After the first few weeks of the NBA playoffs, the league’s network television partners were worried. Big ratings draws like the Chicago Bulls, New York Knicks and Los Angeles Lakers were out. In their place were small-market teams, like the Indiana Pacers, Oklahoma City Thunder and San Antoni ...
Tags: Media
USA Basketball signs 24 Hour Fitness
Four years after it signed a late agreement to sponsor USA Basketball prior to the Beijing Games, 24 Hour Fitness has cut a similar agreement ahead of the London Games. The deal is a one-year agreement that makes 24 Hour Fitness, which is a sponsor of the U.S. Olympic Committee, the official fit ...
Former NBA team exec joins UCF
Former Sacramento Kings President John Thomas has joined the University of Central Florida DeVos Sport Business Management Program as director of external affairs and partner relationships. In addition, the UCF program has named former WNBA President Donna Orender, former NCAA President Judy Swee ...
Tags: Colleges
Hornets ramp up appeals to Saints’ fans
The sale of the New Orleans Hornets to New Orleans Saints owner Tom Benson last week was set for league approval, and with the expected vote comes an effort by the Hornets to tap into the Saints’ far larger fan base to drive business. Since agreeing to buy the Hornets from the NBA for $338 ...
Tags: Franchises
Boom times for Thunder merchandise
The Oklahoma City Thunder rolls into its first NBA Finals on a hot streak not only on the court but also on the merchandise front. For the first two rounds of the NBA postseason this year, sales of Thunder merchandise on NBAStore.com were up 80 percent compared with the team’s total for the ...
Tags: Franchises
Marketing exec Gallo to NBA
The NBA is adding some marketing muscle by hiring advertising industry veteran Jamie Gallo as the league’s executive vice president of marketing. Gallo Gallo, 45, will join the NBA on Jun ...
San Fran arena would be tech whiz
The Golden State Warriors plan to develop the world’s smartest arena in San Francisco, and social media firms will play a key role in shaping the facility’s program needs, according to the team’s consultant. The NBA team announced last week its intention to build a privately fin ...
Tags: Facilities
Sun Life name on Celtics club
The Boston Celtics have signed a new Courtside Club naming-rights deal with Sun Life Financial as the company boosts its sponsorship with the franchise. Beginning next season, the team’s 1,500-square-foot hospitality club on TD Garden’s event level will be known as the Sun Life Courts ...
