About The Author
John Lombardo
Staff writer John Lombardo covers basketball and the Arena Football League.
Three trends from the upfront season Kroenke comfortable wearing 2nd hat From the Field of Risk Management Plaintiff seeks documents from FSG Demos key to Microsoft’s MLS deal People: Executive transactions Reinsdorf values people he knows, trusts Racetracks attract music festivals For the WNBA, time for a clutch 3 Super Bowl’s numerals: Still a classic
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For the WNBA, time for a clutch 305 / 20 / 13The WNBA is counting on a trio of players it’s calling the “3 to See” to help it rebound from record low attendance last year — even though the three have yet to see their first regular-season games. Rookies Brittney Griner, Elena Delle Donne and Skylar Diggins are at the ... |
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Grizzlies' numbers up
One of the NBA’s best teams on the court this season is also seeing strong success off the court — not that anyone at Memphis Grizzlies headquarters wants to talk about it. The Grizzlies are flying higher in ticket sal ...
Tags: Franchises
Celtics app to include audio streaming
The Boston Celtics are launching their first mobile application, through which the team will become the second NBA club to feature live audio streaming for their games. Including the Celtics, 16 of the NBA’s 30 teams will have mobile apps, but only the Phoenix Suns will be alongside Boston ...
Tags: Franchises
D-League strengthens affiliations
The NBA Development League tips off its 2012-13 season this week with 11 of its 16 teams now having single-affiliation deals with NBA clubs, continuing an increase in the NBA-owned minor league. Nine D-League teams had direct affiliations with NBA clubs last season. That number was five in 2010-1 ...
More NBA teams projected as profitable
Team profitability is on the rise in the NBA, fueled by a projected $200 million in revenue sharing among the clubs this year. Total league revenue for 2012-13 is expected to reach $5 billion, according to league estimates, up from about $4.2 billion for the lockout-shortened 2011-12 campaign. It ...
Rockets drawing global interest
The Houston Rockets are becoming a magnet for international sponsors again, with the club’s offseason addition of Jeremy Lin fueling new foreign interest in the club. Already well-known in Asia thanks to Yao Ming’s eight seasons in Houston, the Rockets currently count five companies d ...
Tags: Franchises
Slow going on jersey ads
The window of opportunity is closing for NBA teams to sign jersey advertising deals for next season. NBA owners did not address jersey advertising at length during their recent Board of Governors meeting. Instead, owners sent the issue back to the league’s 13-member planning committee to f ...
Bucks add chief revenue officer
The Milwaukee Bucks have hired Ted Loehrke as chief revenue officer, a newly created position, making the club at least the third NBA franchise to add the title to its front office in the past year. Loehrke comes to the Bucks from the NBA’s headquarters, where he worked as senior vice presi ...
Tags: Franchises
SAP, 2K step up as NBA sponsors
The NBA begins the 2012-13 season this week with changes in its leaguewide sponsorship lineup. Out as league partners are Right Guard and Haier; in is German software maker SAP, which begins its first season as a league partner. In addition, 2K Sports has increased its spend with the NBA. It move ...
NBA ads start countdown
The NBA is rolling out a series of television commercials to promote the coming season that builds on the league’s established “Big” advertising platform. The spots build on the “Big” advertising plat ...
5 Questions for the NBA
Will there be a jersey jackpot? Photo by: NBAE / Getty Images The NBA has spent the past year studying and debating whether to go the way of the English Premier League and allow advertising on team game ...
Tags: In-Depth
