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John Lombardo

Staff writer John Lombardo covers basketball and the Arena Football League.

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Ditching ’burbs for Detroit

Published in SportsBusiness Journal on 12 / 05 / 16

Little Caesars Arena will look like the Pistons’ home and not the Red Wings’ for NBA games, part of the plan for the two franchises to both play in a building that the Red Wings have developed. Photo by: D...

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Tags: Franchises

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04/02/01
SportsBusiness Journal: Memphis may not have what NBA needs

Suddenly, NBA teams are as drawn to Memphis as Graceland tourists are to the Jungle Room. But while the city may be financially attractive to the Vancouver Grizzlies and Charlotte Hornets, the question remains: Is Memphis the best place for the NBA to put a franchise? "Memphis has a limite ...

Tags: AutoZone, Kroger, Los Angeles Kings, NBA, NBC, New Orleans Pelicans, NFL, Sacramento Kings, San Antonio Spurs

04/02/01
SportsBusiness Journal: Pyramid offers a point in city’s favor

Should the NBA approve either the Vancouver Grizzlies' or Charlotte Hornets' bid to move to Memphis, either franchise would call The Pyramid home until the city builds the team a plush new facility. The 20,142-seat, $62 million Pyramid opened in 1991 and has 28 luxury suites, offering a su ...

Tags: Bankers Life, Indiana Pacers, NBA, New Orleans Pelicans

03/26/01
SportsBusiness Journal: Grizzlies Headed South?

The cloud of uncertainty hovering over the financially beleaguered Vancouver Grizzlies should begin to dissipate today. Owner Michael Heisley's plan to relocate his team is due today and should put an end to the two-month courtship between Heisley and a half-dozen cities that are intereste ...

Tags: Basketball

03/26/01
SportsBusiness Journal: NBDL Cities Expected Soon

Look for the NBA to complete the rollout of its fledgling developmental league within the next two months as North Charleston, S.C., has been named as one of the league's eight markets. The National Basketball Developmental League is slated to play a 56-game season from November through Ma ...

Tags: Basketball

03/26/01
SportsBusiness Journal: XFL Launches Ad Blitz

The XFL has launched an all-out advertising blitz to raise rock-bottom TV ratings, a move that stands to add to the league's rising start-up costs that could reach $60 million this year. XFL officials refused to put a cost on their advertising campaign that began last Friday. With just a m ...

Tags: Colleges, Football, Hockey

03/19/01
SportsBusiness Journal: Tighter NFL links part of AFL-Ignite deal

The Arena Football League has signed a deal with Ignite Sports Media to relaunch the AFL's Web site that will include promotional partnerships with the NFL. AFL officials are banking on cross-promotion with the NFL to help drive traffic to their revamped site as the indoor football league lo ...

03/19/01
SportsBusiness Journal: Sticking up for tech deals

Don't write off selling sponsorships to high-tech companies during the industry's current economic upheaval, speakers said at the annual IEG Sponsorship Conference, which drew about 1,200 attendees to Chicago last week. The high-tech industry's sponsorship climate was of particular interest ...

03/12/01
SportsBusiness Journal: XFL now expects to lose $40M

The XFL expects to lose $40 million, $10 million more than league officials originally predicted, as the steep decline in television ratings takes its toll on advertising. "We knew there would be losses, but the real shortfall is in the advertising revenues," said Linda McMahon, CEO of th ...

03/05/01
SportsBusiness Journal: XFL revamps strategy as ratings dive

With XFL television ratings in a free fall, league co-founders NBC and World Wrestling Federation are adopting a strategy straight out of Vince McMahon's WWF bag of tricks: They're trying to transform XFL players into anything remotely resembling stars. But unlike the WWF, McMahon and NBC ...

03/05/01
SportsBusiness Journal: AFL-Total deal’s one for the books

The Arena Football League, looking to grow its properties and licensing division, has signed its first-ever publishing deal, an agreement with Total Sports Publishing. The three-year deal calls for Total Sports to produce annual editions of the Record and Fact Book for the AFL and its AF2 de ...

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