About The Author

John Lombardo

Staff writer John Lombardo covers basketball and the Arena Football League.

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Warriors Sign Accenture As Founding Sponsor Of Chase Center

Published in SportsBusiness Daily on 12 / 01 / 16

The Warriors have signed Accenture to a founding sponsorship deal at the planned Chase Center, becoming the team's official technology innovation partner. Financial terms of the multiyear deal were not disclosed. Accenture joins United Airlines as the second founding sponsor for the Warriors at the ...

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SportsBusiness Journal: Q1 loss swells for Predators Ent.

Orlando Predators Entertainment Inc. lost $800,109 in the company's first quarter, compared to $756,480 for the same period last year. The company owns 9 percent of the Arena Football League, the Louisiana IceGators of the East Coast Hockey League, and the rights to two Arena Football 2 fran ...

Tags: ECHL, Finance

SportsBusiness Journal: AFL ratings face tough spring stretch

The Arena Football League nears its midseason with a 22 percent attendance increase and satisfactory television ratings, but the indoor league is bracing for a drop in its television audience during the second half of its season. League Commissioner David Baker said that while the AFL is gen ...

Tags: ABC, Colleges, ESPN, Football, NBC, NCAA, Quaker Oats

SportsBusiness Journal: Hornets hit sponsorship six-oh

The New Orleans Hornets last week signed their 60th sponsor, 10 more than team officials targeted for the franchise's first season in the NBA's smallest market. Since January, the Hornets have signed a dozen new sponsors, the latest being Kendall-Jackson wines. Other recently signed partner ...

Tags: Basketball, Memphis Grizzlies, NBA, New Orleans Pelicans, New Orleans Saints

SportsBusiness Journal: NBA weighs NBDL logo change

The NBA-run National Basketball Development League is expected to give its teams their own logos, answering the burning question of just what a Lowgator looks like. The eight-team NBDL has been operated as a single-entity league since it tipped off its inaugural season last year. Teams ha ...

Tags: Basketball, NBA

SportsBusiness Journal: Teams to buy insurance through MLB

All 30 MLB teams this season for the first time must buy most of their insurance through a new company chartered by the league, a move baseball said would save the teams at least $27 million in 2003. Following the path of the NHL and NBA, MLB's plan covers five lines of insurance an ...

Tags: Arizona Diamondbacks, Baseball, Chicago Cubs, Chicago White Sox, Colorado Rockies, Los Angeles Angels, Los Angeles Dodgers, MLB, NBA, New York Yankees, NHL, Philadelphia Phillies, San Diego Padres

SportsBusiness Journal: AFL: An overnight success?

T he Arena Football League might be on the verge of showing that it can take 16 years to become an overnight success.. The AFL could finally shed its label as a fringe sport thanks to a network television deal that will bring the indoor circuit an unprecedented amount of exposure ...

Tags: Football, NBC, NFL

SportsBusiness Journal: NBA season tickets fall but gate climbs

The NBA is suffering this season from an overall decline in season-ticket sales, according to a confidential league report, but savvy marketing efforts have resulted in an increase in total attendance. The report shows an 8 percent drop in season-ticket sales across the league's 29 teams. ...

Tags: Atlanta Hawks, Basketball, Detroit Pistons, Houston Rockets, Memphis Grizzlies, Miami Heat, NBA, Brooklyn Nets, New York Knicks, Phoenix Suns

SportsBusiness Journal: Owner agrees to sell O-Preds

Orlando Predators Entertainment Inc., parent of the Arena Football League's Orlando Predators, is selling the team to a group led by former chief executive Brett Bouchy. The process of selling the Predators began in December, when Orlando Predators Entertainment announced that it had r ...

Tags: Football

SportsBusiness Journal: AFL deal in the cards for Donruss

The Arena Football League has signed a deal with Donruss Playoff to produce the first leaguewide trading card program for the 17-year-old indoor league. Donruss and the AFL refused to disclose financial terms of the deal, but the one-year agreement will allow individual teams to customize th ...

Tags: Football, NBC

SportsBusiness Journal: Premiums rise for terrorism coverage

Premiums for terrorism coverage have driven the price of insurance for sports facilities through the stadium roof since the Sept. 11 attacks, in one case more than doubling the insurance bill. Prior to the attacks, terrorism coverage was an afterthought. Most property and liability insuran ...

Tags: Baseball, Basketball, Football, Hockey, MLB, NBA, NFL, NHL

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