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John Lombardo

Staff writer John Lombardo covers basketball and the Arena Football League.

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Zurich Insurance Makes Lexi Thompson Its First Female Endorser

Published in SportsBusiness Daily on 01 / 27 / 15

Zurich Insurance Group has named Lexi Thompson to its golf ambassador roster, marking the company's first endorsement deal with a female golfer. Financial terms of the multiyear deal were not disclosed, but Thompson will wear the Zurich logo on her left sleeve during competition and will help Zuri...

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SportsBusiness Journal: LaSalle’s ‘nonprofit’ race pays off

Federal regulations forbid The LaSalle Bank from making a nickel of profit off its LaSalle Banks Chicago Marathon, which drew a record 33,000 runners this year. But that doesn't mean the regional bank isn't recouping its multimillion-dollar investment in the event, which was to be held Sunday ...

Tags: ABN Amro Bank, Chicago Cubs, Chicago White Sox

SportsBusiness Journal: Expert: Only NYC, San Francisco have shot to beat Houston deal

As Houston Texans owner Robert McNair plays his version of "Can You Top This" regarding NFL naming rights , experts say that only two potential markets could attract a company willing to shell out more than the Texans' expected whopping 30-year, $300 million deal with Reliant Energy Inc. ...

Tags: Chicago Bears, FedEx Corp., Houston Texans, IMG, New England Patriots, NFL, Sports Authority, Washington Redskins

SportsBusiness Journal: Bears ask NFL to lend $150M for Soldier Field

The Chicago Bears are working to arrange $200 million in financing, including a nearly $150 million loan from the NFL, as they inch toward a $350 million renovation of Soldier Field. The team has announced a "basic understanding" with city officials for the renovation, and Bears officials ...

Tags: Chicago Bears, IMG, NFL

SportsBusiness Journal: NFL Experience On Tour benched after low turnouts

The NFL Experience On Tour folded its tent after just three weeks on the road because of a lack of fan interest. The event, run by agent Leigh Steinberg and billed by organizers as a $5 million "interactive family festival," was supposed to travel around the country in a 25-city tour that ...

Tags: Dallas Cowboys, Kansas City Chiefs, NFL

SportsBusiness Journal: Houston working on $300M deal for naming rights

The Houston Texans are marketing what will be a blockbuster naming-rights deal that sources said could reach $300 million in a 30-year agreement. Texans officials refused to put a value or a timetable on the deal, which NFL sources said is imminent. Sources said there are a host of companies ...

Tags: FedEx Corp., Houston Astros, Houston Texans, New England Patriots, NFL, Sports Authority, Washington Redskins

SportsBusiness Journal: Europe’s price rising for players

NFL owners approved a plan calling for the NFL Players Association to pay for more of the money-losing NFL Europe. Under the new plan, approved at an owners meeting Sept. 26 in Chicago, the union will absorb about $10 million, or half of what the NFL Europe's operating costs ran last year. ...

Tags: Fox, NFL, Pittsburgh Steelers

SportsBusiness Journal: Wilson wants ex-NFLer as owner liaison

Buffalo Bills owner Ralph Wilson is proposing that the NFL hire a former league insider as a go-between for owners and the commissioner's office as the league searches for ways to improve communication with its 32 teams. "It could be a former longtime NFL employee or a general manager who co ...

Tags: Buffalo Bills, Cleveland Browns, Indianapolis Colts, Kansas City Chiefs, New York Giants, NFL, Oakland Raiders, San Francisco Giants

SportsBusiness Journal: NFL labor peace likely to extend through ’04

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Tags: Indianapolis Colts, NFL, Washington Redskins

SportsBusiness Journal: AFL’s developmental league nears deal to buy rival IFL

The Arena Football League-owned AF2 is nearing a deal to buy the Indoor Football League that would expand the reach of the rapidly growing AFL. AF2, a developmental league of the AFL, held its inaugural season this year in 15 second- and third-tier cities, mainly in the Southeast. AF2 drew a ...

Tags: AFL, Nashville Predators

SportsBusiness Journal: Gatorade takes multiyear sponsorship of XFL

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Tags: Anheuser-Busch Cos., Burger King Corp., NBC, Spalding, XFL

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