About The Author

John Lombardo

Staff writer John Lombardo covers basketball and the Arena Football League.

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Raptors Take Home NBA Partnership Of The Year Award For Valanciunas/GoDaddy Work

Published in SportsBusiness Daily on 07 / 13 / 17

The Raptors won the NBA Partnership of the Year award given out at this week’s league meetings held during the NBA Summer League in Las Vegas. The team won for their campaign with GoDaddy that included a content-based theme with Raptors C Jonas Valanciunas acting as a fictitious small-busi...

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Tags: Marketing and Sponsorship, NBA

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SportsBusiness Journal: AFL signs with Haddad for kids’ clothes

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SportsBusiness Journal: NBDL makes first team sale

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SportsBusiness Journal: Bobcats jerseys set for August

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SportsBusiness Journal: Titans’ Adams close on AFL club

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Tags: Dallas Cowboys, Detroit Lions, Football, New Orleans Saints, NFL, Tennessee Titans

SportsBusiness Journal: MSG moves on massive upgrade

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Tags: Ellerbe Becket, MSG Network, New Jersey Devils, Brooklyn Nets, New York Jets, New York Knicks, New York Rangers

SportsBusiness Journal: Q&A with Pistons' Tom Wilson

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Tags: Basketball, Detroit Pistons, Los Angeles Lakers, NBA, Palace Sports and Entertainment, Tampa Bay Lightning

SportsBusiness Journal: Ratings bounce for NBA Finals

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Tags: ABC, Basketball, Chicago Bulls, Detroit Pistons, Indiana Pacers, Los Angeles Lakers, NBA, NBC, Brooklyn Nets, New York Knicks, Philadelphia 76ers, San Antonio Spurs, Utah Jazz

SportsBusiness Journal: Black ink is back for Pistons

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Tags: Basketball, Detroit Pistons

SportsBusiness Journal: AFL counts gains at gate

Close the book on an Arena Football League regular season that brought attendance and sponsorship increases but saw television ratings on NBC flat compared with 2003. Average attendance for the AFL increased 5.5 percent to 12,019 fans a game, according to Street & Smith’s SportsBusiness ...

Tags: Atlanta Falcons, Football, NBC

SportsBusiness Journal: Promo pits Shaq Diesel, Vin Diesel

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Tags: ABC, Basketball, ESPN, Los Angeles Lakers, Marketing and Sponsorship, NBA

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