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John Lombardo

Staff writer John Lombardo covers basketball and the Arena Football League.

Featured Story

NBA expands reach to tout Christmas games

Published in SportsBusiness Journal on 12 / 15 / 14

The NBA is rolling out two new commercials to promote this year’s five Christmas Day television broadcasts and the related retail efforts. In addition to running on the league’s TV partners (Turner, ESPN and ABC), the new 30-second spots will run on a variety other networks — in...

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Tags: Leagues and Governing Bodies

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The NFL is greasing the skids for realignment in 2002 with a new revenue-sharing plan designed to take the financial sting out of a team’s moving to a new division. Under the plan, all shares of a team’s preseason and regular-season visiting revenue will be pooled into a single pot that will ...

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01/15/01
SportsBusiness Journal: Loss of TWA’s name no disaster for Rams

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01/15/01
SportsBusiness Journal: NFL salary cap due 9% jump

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01/08/01
SportsBusiness Journal: XFL to jump-start lagging ticket sales

The XFL is launching a major promotional blitz to kick-start ticket sales that are lagging in some markets with less than four weeks left before the league's first game. Officials of the eight-team league say they are satisfied with leaguewide sales of about 65,000 season tickets, but ther ...

Tags: NBC, UPN, XFL

01/08/01
SportsBusiness Journal: Snyder makes $50M payment

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Tags: NFL, Washington Redskins

12/25/00
SportsBusiness Journal: AFL finds Web guru in bigger league

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12/18/00
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12/18/00
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12/18/00
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Tags: Arizona Cardinals, Bank One Corp., Chicago Bears, Dallas Cowboys, Detroit Lions, Ford Motor Co., Green Bay Packers, Minnesota Vikings, New England Patriots, NFL, Seattle Seahawks, St. Louis Cardinals, Vulcan Ventures

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