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John Lombardo

Staff writer John Lombardo covers basketball and the Arena Football League.

Featured Story

Magic’s arena gets iBeacon technology

04 / 14 / 14

The Orlando Magic is the latest franchise to roll out iBeacon technology in an effort to improve fans’ in-arena experiences. The Magic is integrating 20 iBeacons inside Amway Center with its team app, enabling fans to get smartphone message prompts for possible seat upgrades, food and bever...

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Tags: Franchises

More Stories by this Author

05/31/99
Canadian firm takes on NFL replays

The NFL's return to instant replay could give an obscure Canadian company plenty of exposure after the league selected Leitch Technology Corp.'s newfangled computer system to guard against bad calls. From 1986 to 1991, the NFL relied on videotape recorders to review controversial plays, but the ...

Tags: NFL

05/24/99
NFL lowers state's stadium bill

The NFL's new stadium lending program could not have come in handier for Massachusetts leaders who have approved financing that will keep the New England Patriots right where the NFL wants them — in the Boston market On Tuesday, Massachusetts leaders put the finishing touches on a $70 milli ...

Tags: New England Patriots, NFL

05/24/99
Milstein turned back on $30M to sue Cooke

Not only is Howard Milstein living up to his litigious reputation by suing John Kent Cooke over the soap opera nature of the sale of the Washington Redskins, but the New York real estate scion passed on a deal to get back his $30 million deposit in favor of taking a legal crack at Cooke. After M ...

Tags: NFL, Washington Redskins

05/24/99
Outsider Advil grabs Western Open

Chicago may be home to hundreds of corporations, but an out-of-town company will be the new sponsor of the Western Open: Advil has signed a three-year deal to sponsor the PGA tournament beginning in 2000. Advil, a division of Whitehall-Robins Healthcare, which is owned by Madison, N.J.-based Ame ...

05/24/99
Chicago to see new name on the Horizon

Following a major facelift, the Rosemont Horizon in suburban Chicago will reopen as the Allstate Arena in early August, after the insurance giant secured a naming-rights deal for the facility. Neither Allstate nor Horizon officials would disclose financial terms, but officials said the agreement ...

Tags: Allstate

05/24/99
Bulls cool on WNBA option

The WNBA would like nothing better than to expand into the nation's third-largest market, but the Chicago Bulls will apparently pass on the NBA-owned women's basketball league that will announce four new teams by next month. "We've never applied for a WNBA franchise or have campaigned for one, a ...

Tags: Chicago Bulls, Dallas Mavericks, Denver Nuggets, Houston Rockets, Indiana Pacers, NBA, Brooklyn Nets, New York Knicks, Orlando Magic, RDV Sports, Southwest Sports Group, Washington Wizards, WNBA, YankeeNets

05/17/99
Cost, location may keep Bears at home

With an eye to the future and a tie to the past, Chicago Bears officials are now looking to renovate Soldier Field instead of building a new stadium and have hired Chicago-based architects Lohan Associates to study the project. Bears officials confirmed that they have hired Lohan but would not c ...

Tags: Chicago Bears, NFL, Team Marketing Report Inc.

05/17/99
New pro track group to pitch sponsorships

The new Track & Field Association has just completed deals with some of the sport's elite athletes to run in its inaugural June event. Now, it is readying a sponsorship pitch to sell the unproven concept to corporate America. "We will be introducing a package, and we are envisioning a single pr ...

Tags: Mobil Corp., Spike DDB

05/17/99
On draft day, agents don't play role in teams' decisions

More than 800 agents are registered with the NFL Players Association and only 31 players are drafted in the first round. Given those numbers, some agents will pitch just about anything to land a big client, including promises of improving the player's position in the draft. But though it may be ...

Tags: Cleveland Browns, IMG, New York Giants, NFL, Philadelphia Eagles, San Francisco Giants

05/17/99
Big market, small price tag

The expected sale of the New York Jets following the death of owner Leon Hess appears to reveal a glaring contradiction in the NFL: The bigger the market hardly means the greater the franchise value. According to NFL sources, the Jets have an annual profit of only $8 million to $10 million. It's ...

Tags: Baltimore Ravens, New York Giants, New York Jets, NFL, San Francisco Giants, Team Marketing Report Inc., Washington Redskins

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