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John Lombardo

Staff writer John Lombardo covers basketball and the Arena Football League.

Featured Story

PGA Tour Streaming OTT Coverage On Facebook, Twitter For Start Of FedExCup

Published in SportsBusiness Daily on 08 / 24 / 16

The PGA Tour is rolling out some new digital offerings as the FedExCup playoffs gets underway tomorrow. The Tour for the first time will live stream its "PGA Tour Live" OTT coverage on Facebook Live and Twitter during the first two events of the FedExCup Playoffs. PGA Tour Live will test its li...

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Tags: Media, PGA Tour

More Stories by this Author

05/05/03
SportsBusiness Journal: NBA's greats provide best draw

The most frequent NBA promotion this season was the always-popular bobblehead giveaway, but the most bankable attendance incentives weren't the plastic dolls — they were the Los Angeles Lakers and Michael Jordan's Washington Wizards. NBA teams, on average, saw attendance jump 14 percen ...

Tags: Basketball, Detroit Pistons, Los Angeles Lakers, NBA, Washington Wizards

04/28/03
SportsBusiness Journal: Johnson plans regional sports net

Robert Johnson, owner of Charlotte's NBA expansion franchise, has hired LHB Sports & Entertainment to help develop the team's planned regional sports network. The company, run by Lee Berke, will be a consultant for the network Johnson wants in place when the team begins play in 2004. ...

Tags: Basketball, NBA

04/21/03
SportsBusiness Journal: NBA attendance dips 0.5 percent

The NBA saw its total announced attendance for the regular season edge downward this year as the league was unable to overcome a setback in season-ticket sales. NBA attendance decreased by 0.5 percent in 2002-03 to an average of 16,883 fans per game, down from 16,974 fans per game last seaso ...

Tags: Basketball, Cleveland Cavaliers, Detroit Pistons, Houston Rockets, Minnesota Timberwolves, NBA, New Orleans Pelicans, San Antonio Spurs

04/21/03
SportsBusiness Journal: SARS affects NBA Honk Kong office

The outbreak of severe acute respiratory syndrome is affecting the NBA's Hong Kong office, and while the league hasn't stopped working to schedule preseason games in China, the disease puts any potential games in question. The NBA is allowing its 17 employees at the Hong Kong office to wor ...

Tags: Basketball, NBA

04/21/03
SportsBusiness Journal: MJ draws fans, not sponsors

Michael Jordan's two years with the Washington Wizards brought 82 consecutive home sellouts and the national spotlight to the MCI Center , but it didn't bring a bevy of new sponsorships or luxury suite sales. Because Jordan didn't commit to playing for the Wizards until late September in ...

Tags: Basketball, Washington Wizards

04/14/03
SportsBusiness Journal: Rockets set suites goal

Houston’s new arena, to be ready for the 2003-04 season, will have 92 luxury suites. The Houston Rockets don't expect to come close to selling all 92 luxury suites by the time their new arena opens, leaving upwards of $6.7 million in un ...

Tags: Basketball, Houston Astros, Houston Rockets, Houston Texans

04/14/03
SportsBusiness Journal: AFL loses ratings ground

The Arena Football League's average television rating on NBC has slipped in the last month to below projections, as the league lost ground to NCAA March Madness on CBS and golf coverage on NBC. AFL WEEKLY TV R ...

Tags: Basketball, Football, Golf, NBC, NCAA

04/07/03
SportsBusiness Journal: Clippers tap Chinese beer

The Los Angeles Clippers have agreed in principle to a six-figure deal with the U.S. distributor of a top-selling Chinese beer, the second major NBA sponsorship for the company after a multimillion-dollar agreement with the Yao Ming-led Houston Rockets. Harbrew Imports of New York, distrib ...

Tags: Basketball, Houston Rockets, Los Angeles Clippers, NBA, New York Knicks

03/31/03
SportsBusiness Journal: New efforts bump NBDL crowds only 2%

Despite lowering ticket prices and localizing business operations, the NBA's National Basketball Development League found that its second regular season proved to be as tough a sell as last year's inaugural campaign. Average paid attendance for the NBDL's regular season, which ended March 22 ...

Tags: Basketball, NBA

03/31/03
SportsBusiness Journal: Hornets to keep ticket prices steady

The New Orleans Hornets are holding steady or decreasing season-ticket prices next year as the team begins selling its second season in the NBA's smallest market. The playoff-bound Hornets will hold the price of most season tickets, which cost an average of $47 a game. They will cut the pri ...

Tags: Basketball, Game Face, NBA, New Orleans Pelicans

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