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Eric Fisher

Staff writer Eric Fisher covers baseball and digital media.

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MLBAM Launches Latest Update Of Flagship App MLB At Bat

Published in SportsBusiness Daily on 02 / 27 / 15

MLBAM today released its initial '15 update of its flagship mobile application, MLB.com At Bat. This year's changes include a reworked user interface and navigation, support for Apple’s iOS 8 operating system and the larger iPhone 6 and iPhone 6 Plus devices, global availability in Spanish and...

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More Stories by this Author

04/27/12
SportsBusiness Daily: U.K. Outlet Perform Launching Facebook Channels

U.K. digital sports outlet Perform is launching more than 50 digital sports channels on Facebook, extending its distribution onto social platforms. The effort, based around its Livesport.TV live and on-demand streaming service, will feature sports including soccer, Australian rules football, boxing, ...

Tags: Media

04/23/12
SportsBusiness Journal: RFID system gets Nats fans in faster

The Washington Nationals were able to get more than 500 fans a minute through the turnstiles for their opening home series, more than triple their previous peak entry rates, thanks to the new radio frequency identification system at Nationals Park. ...

Tags: Franchises

04/23/12
SportsBusiness Journal: Changes jumble online rankings

The status quo in the monthly comScore ratings for the most-trafficked U.S. online sports sites is changing significantly this year, just as the ratings themselves and the display advertising sales they influence are getting more scrutiny. For the past several years, the online ratings have had a ...

Tags: Media

04/19/12
SportsBusiness Daily: Bowman Named To Detroit Advisory Board

MLBAM President & CEO Bob Bowman has been named by Michigan Gov. Rick Snyder and Detroit Mayor Dave Bing to a nine-member financial advisory board that will have final approval on Detroit's fiscal matters. The city has been seeking to restructure its government and budget as it deals with ...

04/19/12
SportsBusiness Daily: Cost For A Night At MiLB Game Up Slightly

Minor League Baseball said its average cost for a family of four to attend a minor league game this year is $61.23, 2.4% above last year. The figure includes the cost of two adult tickets, two children tickets, four hot dogs, two sodas, two beers, a program and parking. The average costs break down ...

Tags: Leagues and Governing Bodies

04/19/12
SportsBusiness Daily: Shawn Green Behind New Social Media Platform

Former MLBer Shawn Green has partnered with Brendon Kensel, a California digital media executive, to create JockTalk, a new sports-oriented social media platform. The pair has aligned with more than 60 current and retired pro athletes, including Marlins P Heath Bell, Celtics F Paul Pierce and Patri ...

Tags: Media

04/17/12
SportsBusiness Daily: Video Game League Gets 346,000 Online Views

The IGN Pro League, a competitive video gaming league formed last year and operated by IGN Entertainment, said earlier today it generated a peak of 346,000 concurrent online viewers for its IPL 4 tournament earlier this month in Las Vegas. The draw is said to be the largest-ever online viewership fo ...

04/17/12
SportsBusiness Daily: SapientNitro To Expand LeBron's Digital, Social Media

Heat F LeBron James' LRMR Marketing & Branding has struck a partnership with SapientNitro, an interactive marketing division of Boston-based Sapient Corp., to expand James' digital and social media platforms. The deal will include brand strategy, communications planning, website design and socia ...

Tags: Media

04/16/12
SportsBusiness Journal: Fenway's event calendar

Staging regular non-baseball events at Fenway Park is now a core tenet of the Fenway Sports Group business model, with concerts, hockey, soccer and other events frequent occurrences at the ballpark, each key revenue drivers to expand upon a Boston Red Sox team that has been sold out continually sinc ...

Tags: In-Depth

04/16/12
SportsBusiness Journal: A memorable All-Star Game

For all the varied celebrations planned for Fenway Park’s 100th anniversary, there’s one thing the Boston Red Sox weren’t able to have: this summer’s MLB All-Star Game. And it chafes team executives. “That’s definitely still a tender spot,” said Larry Luc ...

Tags: In-Depth

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