About The Author

Eric Fisher

Staff writer Eric Fisher covers baseball and digital media.

Featured Story

Gametime Expanding High Five$ Reward Program Throughout MLB

Published in SportsBusiness Daily on 08 / 31 / 15

S.F.-based mobile ticketing company Gametime is expanding its High Five$ reward program nationwide in September after a pilot effort in Houston, Pittsburgh and K.C. The program will allow users who attend three winning home games for any MLB team during the month to receive a credit of $5 per ticket...

Read More

More Stories by this Author

SportsBusiness Daily: World Series Game 2 Ticket Prices Spike

The secondary market in S.F. for World Series tickets, which was already red-hot, escalated even further last night after the Giants' 8-3 win in Game 1. Standing room-only tickets that hovered around $300 for the series opener quickly jumped 50% to a starting rate of $450 for tonight's Game 2. Even ...

SportsBusiness Daily: MLB, MLBPA Retain U.S. TV Rights For WBC

MLB and the MLB Players Association yesterday said they are retaining the U.S. English-language TV rights for the '13 and '17 World Baseball Classic tournaments exclusively for MLB Network. The move ends a prior shared alignment MLB and the union held with MLB Network and ESPN for broadcast rights o ...

Tags: Media, MLB, Baseball

SportsBusiness Daily: MLB Touts Start Of World Series In Media Blitz

MLB has scheduled several national TV appearances to promote tonight's start of the World Series, as has been its custom in recent years. Former MLBer Jack Morris , who earlier this week participated in ESPN's "car wash" in Bristol, this morning will appear on NBC's "Today" and CNN along with forme ...

SportsBusiness Daily: MLB Partners Prep For World Series

MLB business partners are prepping for the World Series, which opens in S.F. tomorrow night. On the licensing side of the house, recent statistics from licensed sports e-commerce leader Fanatics.com show sales of Tigers licensed merchandise are spiking. Since the start of the MLB Playoffs through Oc ...

Tags: Marketing and Sponsorship, MLB

SportsBusiness Daily: Playoffs Help Bleacher Report Mobile App

Bleacher Report has seen a doubling in the average daily installations of its Team Stream mobile application since heavy on-air promotion of the app began running during TBS' coverage of the MLB postseason. Turner purchased Bleacher Report in August, and following some initial promotion of the site ...

Tags: Media

SportsBusiness Journal: Dynamic pricing makes playoffs

Dynamic ticket pricing made its MLB postseason debut this year, and in San Francisco, Oakland and St. Louis, each club used the system to generate incremental revenue and sell more season tickets.

Tags: Franchises

SportsBusiness Daily: SI Names Paul Fichtenbaum Sports Group Editor

SI has named company veteran Paul Fichtenbaum as the new Time Inc. Sports Group Editor, succeeding Terry McDonell and completing an executive transition process several months in the making. Fichtenbaum had been elevated in August from SI.com Managing Editor to Editorial Dir of the Time Inc. Spo ...

SportsBusiness Daily: NBA TV Debuting New Studio Set

NBA Digital this season is debuting a new studio set for NBA TV and substantially redesigned versions of NBA.com both online and on mobile. The new 5,000-square-foot studio set features a half-court demonstration area, regulation basketball hoop and 13 monitors including a 65-inch touchscreen. NBA.c ...

Tags: Media, TBS/TNT

SportsBusiness Journal: MLB: Social media helping ratings

MLB has seen a significant increase in social media activity around the postseason, extending a surge in fan interest that began at the All-Star Game in July. According to Bluefin Labs, the Massachusetts-based social TV analytics firm working with the league, the first six days of the playoffs ge ...

Tags: Leagues and Governing Bodies

SportsBusiness Journal: Tech issues put Scout conversion on hold

Fox Sports Interactive Media has indefinitely postponed its planned relaunch of its college sports and recruiting network Scout.com, which would be rebranded as Fox Sports Next. The company in August announced its intent to reposition Scout.com around the start of football season in order to crea ...

Tags: Media

Video Powered By - Castfire CMS Powered By - Sitecore

Report a Bug