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Eric Fisher

Staff writer Eric Fisher covers baseball and digital media.

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Louisiana Purchase: Saints, Pelicans To Be SeatGeek's First Clients In NFL, NBA

Published in SportsBusiness Daily on 11 / 17 / 17

The Saints and Pelicans have signed multiyear partnerships with SeatGeek that will see the N.Y.-based ticket platform become the teams’ primary ticketing provider beginning with the ’18 NFL and ’18-19 NBA seasons. The agreement will also cover secondary ticketing for the Pelicans. ...

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Tags: Franchises, New Orleans Pelicans, New Orleans Saints

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SportsBusiness Journal: Using tech to connect

T he key questions around digital marketing, in many ways, have stayed the same since the dawn of the mainstream consumer Internet more than two decades ago. How can a team or league use digital platforms to connect better with fans, and create new ones? How can sponsors break through the cl ...

Tags: In-Depth, Marketing and Sponsorship

SportsBusiness Daily: Perform To Launch International OTT Network

Digital media outlet Perform is embarking on a major global OTT video strategy, signing rights deals with a large collection of top-tier sports properties including the NFL, Spain’s La Liga, Germany’s Bundesliga and Italy’s Serie A to create a new OTT sports network. The as-yet-unn ...

Tags: Media

SportsBusiness Daily: FanDuel Acquires AlphaDraft

FanDuel today announced the acquisition of California-based fantasy eSports company AlphaDraft, continuing a recent string of sports industry investments into competitive video gaming. FanDuel will incorporate AlphaDraft’s games into its own platform and begin offering eSports products for the ...

SportsBusiness Daily: eSports Company Skillz Gets $15M In VC Funding

Skillz, a S.F.-based mobile eSports company, has closed on a $15M Series B round of venture capital funding. The round was led by Wildcat Capital Management, with participation from the Kraft Group, Bucks co-Owner Marc Lasry, Sequoia Capital and other existing investors. The additional funds wi ...

Tags: Finance

SportsBusiness Daily: SI Films Releases First Two Documentaries

SI today is debuting its previously announced documentary films initiative, SI Films, with a series of new projects and partnerships with Mandalay Sports Media and Velocity. SI Films, initially revealed in April at a Time Inc. NewFronts presentation, will be the sports media outlet’s home f ...

Tags: Media, Sports Illustrated

SportsBusiness Daily: DraftKings Making Big Push Into eSports

DraftKings is making a sizable push into eSports, signing partnerships with six competitive video gaming organizations and finalizing plans to offer eSports daily fantasy contests beginning Oct. 1. DraftKings has aligned with compLexity Gaming, SK Gaming, Cloud9, Counter Logic Gaming, Team SoloMid a ...

Tags: Marketing and Sponsorship

SportsBusiness Daily: ESPN.com Sees Jump In Unique Users For August

ESPN in August led monthly comScore sports rankings of multiplatform digital reach for an 18th consecutive month, and increased by more than 8 million uniques from July to reverse a four-month decline in its audience total. Its totals, however, remain below its record-setting figures from June &rsqu ...

Tags: Media, ESPN

SportsBusiness Daily: Harper Stars In Gatorade VR Video

Gatorade today debuts a virtual reality video featuring Nationals RF Bryce Harper . The VR content, shot in May and further developed over the past several months, shows a vantage point of Harper in the batter's box for an at-bat at Nationals Park. The clip is available on YouTube 360, the digital ...

SportsBusiness Daily: DraftKings Announces Deals With 12 NFL Teams

Daily fantasy giant DraftKings today announced partnerships with 12 NFL teams for the '15 season. Existing relationships with the Patriots, Steelers, Falcons, Cowboys, Broncos and Chiefs have been joined by alignments with the Panthers, Dolphins, Vikings, Giants, Raiders and Titans. In addition to g ...

Tags: Marketing and Sponsorship

SportsBusiness Daily: MLB Announces New Player Award Program

MLB is partnering with auto insurance sponsor Esurance to create a new annual player awards program, the Esurance MLB Awards. Built in part from a unification of previously existing efforts such as MLB.com's Greatness in Baseball (GIBBY) Awards and MLB Network's Social Media Awards, the new Esurance ...

Tags: Leagues and Governing Bodies, MLB

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