About The Author

David Broughton

David Broughton is research director for SportsBusiness Journal.

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Data Shows NBA Finals Generated $164.4M In TV Ad Revenue, Led By Spots From Samsung

Published in SportsBusiness Daily on 06 / 24 / 16

The NBA Finals on ABC generated $164.4M in ad revenue, with 146 different brands airing at least one spot during the seven-game Cavaliers-Warriors series, according to data from iSpotv. Samsung earned $10.9M via its two Galaxy S7 Edge spots. “Time,” featuring actor Danny Glover, aired ni...

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Tags: Marketing and Sponsorship, NBA, Samsung

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01/25/16
SportsBusiness Journal: Rubio, PACs put their spots in sports

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Tags: Research and Ratings, Law and Politics, Media

01/04/16
SportsBusiness Journal: MLS Sponsor Loyalty

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12/11/15
SportsBusiness Daily: Bowl Game Pouring Rights, Concessions

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Tags: Research and Ratings, PepsiCo, Levy Restaurants

12/07/15
SportsBusiness Journal: Suite life is tops for bowl participants

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11/30/15
SportsBusiness Journal: NASCAR Sponsor Loyalty

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11/30/15
SportsBusiness Journal: Bobbles hold on to top spot

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11/16/15
SportsBusiness Journal: Directory of mixed-used projects

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Tags: In-Depth, Facilities

11/16/15
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SportsBusiness Daily: Amarillo Voters To Decide Ballpark's Fate

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