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Daniel Kaplan

Staff writer Daniel Kaplan covers the NFL, finance and tennis.

Featured Story

Take A Walk On The Wild Side: AmEx Using Holograms In Latest U.S. Open Activation

Published in SportsBusiness Daily on 08 / 24 / 16

American Express will allow fans at next week’s U.S. Open to feel as if they are players walking through the locker room and onto the court in the latest and most advanced activation the event has planned. The four-minute experience is called the “Pro Walk.” The credit card company...

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Tags: Marketing and Sponsorship, American Express, USTA

More Stories by this Author

05/26/03
SportsBusiness Journal: NFL owners get peek at network

The NFL Network is developing three hour-long original shows that would be the anchor programming for the nascent channel's prime-time hours. The main broadcast would be a "SportsCenter"-like news program, which will be called "Total Access," with the other two being taped feature programs. ...

Tags: ABC, ESPN, Football, Houston Texans, NFL

05/26/03
SportsBusiness Journal: SMI secures new financing

The terms of borrowing money have gotten less friendly for Speedway Motorsports Inc. under its most recent $300 million financing. The new deal replaces a similar one the track operator first took out in 1999, a time when the company said it was easier to get better interest rates. Indeed ...

Tags: Finance, Motorsports, Speedway Motorsports Inc.

05/19/03
SportsBusiness Journal: Miller, NFL hunt more ‘real fans’

Miller Brewing Co. and ESPN are reprising their joint NFL promotional campaign, a mid-eight-figure media blitz that will reward fans with trips to a Las Vegas Super Bowl party. Last year, responding to the loss of its NFL sponsorship to rival Coors, Miller signed 20 team sponsorships and ...

Tags: ABC, ESPN, Football, MillerCoors, NFL

05/19/03
SportsBusiness Journal: AFL hires Triton Sports

The Arena Football League is in the homestretch of borrowing $15 million, financial sources said, the biggest boon yet to the league from its landmark television contract with NBC. Recently, the league quietly hired sports investment bank Triton Sports Associates, which has been engaged in ...

Tags: Basketball, Football, Hockey, Houston Rockets, NBC, NHL

05/12/03
SportsBusiness Journal: Allen & Co. balancing act

Investment bank Allen & Co. has a tricky and, for sports, first-of-its-kind balancing act in simultaneously representing two companies on the sale of their baseball teams. While advising two sellers of similar assets at the same time is not unheard of in other sectors, Allen & Co.' ...

Tags: Atlanta Braves, Atlanta Hawks, Baseball, Los Angeles Angels, Los Angeles Dodgers, MLB, News Corp

05/12/03
SportsBusiness Journal: NFL owners consider issues

The fate of NFL Europe, raising team debt ceilings and expanding the playoffs will all be debated at the NFL owners meeting in Philadelphia next week. Perhaps the most notable aspect of the agenda is what is absent from it: namely, the Rose Bowl's effort to bring football to Los Angeles. Org ...

Tags: Denver Broncos, Football, Jacksonville Jaguars, NFL

05/12/03
SportsBusiness Journal: PR firm to push for Jets

The New York Jets hired public relations firm Shepardson, Stern & Kaminsky to handle publicity for the team's campaign to build a stadium in Manhattan. The team, which plays in Giants Stadium at the Meadowlands in New Jersey, has only four internal PR professionals, who handle mainly pla ...

Tags: Football, New York Jets

05/12/03
SportsBusiness Journal: TV contract extended for 5 years

The Houston Texans extended their contract with KTRK-13, ABC for another five years and added a sponsorship element to the deal. The broadcaster had a two-year deal that it was halfway through but decided to end that contract and renew with a five-year extension, said Jamey Rootes, the team' ...

Tags: Football, Houston Texans

05/12/03
SportsBusiness Journal: Ravens plan to woo colleges

The Baltimore Ravens plan to spend between $8 million and $12 million to secure college football games for the new M&T Bank Stadium. The team already has landed a Maryland-Navy game for 2005 and the Army-Navy game the following year. The team also is close to booking a Notre Dame-Navy ga ...

Tags: Baltimore Ravens, Colleges, Football

05/12/03
SportsBusiness Journal: LA takes a stake in football net

The state of Louisiana is taking an equity position in The Football Network, in what is thought to be the first acquisition of a piece of a sports cable start-up by a government entity. The transaction is included in the state's economic relocation package for the company, which includes a ...

Tags: Football

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