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MLS makes Topps its official card05 / 13 / 13Major League Soccer has signed a six-year agreement with Topps that gives the card company the designation “official trading card producer” for MLS. Financial terms were unavailable. Andrew Farrell's autographed card w... |
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Canadiens shed new light on Bell Centre
When the NHL returns to action, Montreal Canadiens players will be seen in a new light. The team and the Bell Centre, the club’s 16-year-old arena, have invested more than $700,000 in a new lighting system. Lidlum Sport, a system created by Quebec-based LED Innovation Design, was set to deb ...
Tags: Franchises
Sporting KC retools sponsor department
Sporting Kansas City has consistent sellouts and a team capable of contending for the MLS Cup when the playoffs begin early next month, but the hard work is only beginning in the front office. The club’s corporate partnerships department has just been given an overhaul, with the goal being the ...
Tags: Franchises
Lockout won’t stop Devils
The NHL lockout is not stopping the New Jersey Devils from producing video content for their fans. The team this month is debuting a Web program called “It’s the Devils Hockey Show” whether regular-season games are played or not. “The show is our version of ‘Saturday ...
Tags: Franchises
Fire wants you to vote for Berry
The Chicago Fire has turned to its Quaker Oats partnership to tout defender Austin Berry for the MLS Rookie of the Year award. It’s the latest example of a team-sponsor relationship that’s been highly visible throughout the year, and it stands as a unique activation on a league level. ...
Tags: Franchises
How a Facebook chat turned costly
The interview given by Jim Devellano, Detroit Red Wings senior vice president, that resulted in a reported $250,000 fine could serve as a cautionary tale for executives using social media: Devellano’s interview was initiated by a connection on Facebook. The NHL fined the Red Wings on Sept. ...
Tags: Franchises
Dempsey scores with new watch
In another sign of Clint Dempsey’s growing stature as an endorser, the Deuce Limited Edition watch arrives in stores internationally this week. The Deuce — Dempsey wears No. 2 for Tottenham Hotspur of the English Premier League — is made by California-based Jorg Gray. The watche ...
App keeps NHLPA members up to speed
During the NHL lockout, NHL Players’ Association Executive Director Don Fehr is working to keep players unified, involved and informed about developments through tried and true methods that he has used for decades, but the union also is using new technology, including an app it created for pla ...
Big Red soda sees sales boost
The marketers of Big Red soda have used the partnership between parent company Dr Pepper Snapple Group and the Houston Dynamo for promotion of the soft drink to the MLS club’s Hispanic fan base this year. And as the 2012 MLS season winds down, results are coming in. ...
MLS to use summit to tell its story
Editor's note: This story is revised from the print edition. Major League Soccer will host more than 250 team, league and industry executives Wednesday and Thursday in Columbus for the 2012 MLS Business Summit. The featured speakers will be U.S. men’s soccer coach Jurgen Klinsmann and C ...
Parties eye potential impact of lockout
With the NHL’s collective-bargaining agreement set to expire on Saturday, the prospect of what could be the league’s third lockout since 1994 had both insiders and industry experts making note last week of likely areas of impact. Formal talks between the NHL and NHL Players’ Ass ...
