About The Author

Bill King

Senior writer Bill King writes special projects and covers combat sports and educational programs.

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Rams tap Corona as first sponsor in L.A.

Published in SportsBusiness Journal on 08 / 08 / 16

Editor's note : This story is revised from the print edition. The Los Angeles Rams have landed Corona as their import beer sponsor, the first of eight to 10 new partnerships that the relocated team expects to announce before its first regular-season game next month. The three-year deal is t...

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Tags: Marketing and Sponsorship

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