About The Author
Bill King
Senior writer Bill King writes special projects and covers combat sports and educational programs.
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CBS boosts Mayweather promotion04 / 29 / 13As servers cleared the plates at the end of a working lunch at a famed Manhattan hotel, Stephen Espinoza passed an iPad across the table, careful not to snag an earbud wire on a chair. “This just came in,” the head of Showtime Sports told Richard Schaefer, CEO of Golden Boy Promotions... Tags: Media |
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Network gives its stock car girl power
When the poobahs from the Cartoon Network broke the news to Jeff Buice, the crew chief of the NASCAR Winston Cup race team that they sponsor, his response was predictable. "What have I done to you?" Buice asked. "What could I have possibly done to you for you to want to do this to me?" Buice ...
Tags: NASCAR
Apparel makers say Series was a winner
The quick work that the New York Yankees made of the World Series wasn't a problem for all of baseball's clients. Apparel licensees said their sales depended not on the length of the series, but on the Yankees winning it. Starter Corp.'s largest single-event seller ever came from last year's NB ...
Tags: Chicago Bulls, Chicago Cubs, Cleveland Indians, Miami Marlins, NBA, New York Yankees, Nutmeg Mills, Pro Player Inc., San Diego Padres, Starter Corp., YankeeNets
For baseball, small gains, familiar pain
For all the success baseball had this season — the double-digit gains in television ratings and merchandise sales, the clamor for all things marked Sosa or McGwire — it still hasn't regained the ground it lost while it was busy fighting its players instead of playing a World Series. At ...
Tags: J.C. Penney Co., MLB Properties Inc., NBA, NFL, Venator Group Inc.
A's bid adieu to best exec on 2 wheels
The Oakland A's retired Sandy Alderson's bicycle when he left earlier this month. They rolled it out ceremonially, the way they did the jersey with his name on it, testimony to the way he'll be remembered by the organization in which he spent the last 17 years. So hands-on was Alderson as presi ...
Tags: Chicago White Sox, MLB, Oakland Athletics
Petty school adding site
The Richard Petty Driving Experience, which provides time behind the wheel of a working stock car to individuals and companies, will launch its fourth permanent location next year, taking its Atlanta Motor Speedway operation full time. The company, which operates year-round driving schools in C ...
Moving vans remain parked
Baseball's merry-go-round, a unique piece of machinery that allows teams to get on, but none to get off, or even move to a different spot on the carousel, continues to spin. The possibility remains that either the Montreal Expos, Oakland A's, Minnesota Twins, San Diego Padres or Florida Marlins ...
Tags: Miami Marlins, Minnesota Twins, New York Rangers, Oakland Athletics, Ottawa Senators, San Diego Padres, Southwest Sports Group, Texas Rangers
Wendy Selig-Prieb President, Milwaukee Brewers
Wendy Selig-Prieb is alone. x There are no predecessors. No role models. No one with whom she can compare and contrast herself, at least not one who shares her gender. Baseball's chief executives — the ones who called the shots on a daily basis — always have been men. And, ot ...
Tags: Atlanta Braves, Cincinnati Reds, Houston Astros, Milwaukee Brewers, New York Mets, New York Yankees, San Diego Padres, Time Warner, YankeeNets
Primo premiums: Beanies, beach towels
There is not a beach in Pittsburgh. The city is known for its steel workers, not its steel drums. Yet on May 30, the Pittsburgh Pirates held a beach party before their game against the Montreal Expos, dumping sand in the parking lot, erecting volleyball nets, blaring beach music and handing out ...
Tags: Chicago White Sox, Philadelphia Phillies, Pittsburgh Pirates, Seattle Mariners
Pepsi eagerly follows Gordon to Busch Series
Through its relationship with Jeff Gordon and its presence at most of the tracks on the NASCAR Winston Cup circuit, PepsiCo has managed to bask in the exposure of the auto racing series without footing the expense, or risk, of a front-running race team sponsorship. Pepsi continued along that co ...
Tags: Anheuser-Busch Cos., DuPont, NASCAR, PepsiCo, Winn-Dixie Stores Inc.
Baseball bounces back
In ballpark offices across the nation, calculators are cranking and adding machines whirring, tabulating the streams of revenue stimulated by baseball's home run chase this season. But you need look no further than the turnstiles to find the first of a series of upbeat indicators that will flow ...
Tags: Arizona Cardinals, CBS Broadcasting Inc., Chicago Cubs, ESPN, Fox, MLB, NBA, New York Yankees, NFL, St. Louis Cardinals, Team Marketing Report Inc., Tribune Co., YankeeNets
