About The Author

Bill King

Senior writer Bill King writes special projects and covers combat sports and educational programs.

Featured Story

Modelo goes big with UFC

Published in SportsBusiness Journal on 10 / 09 / 17

Editor’s note: This story is revised from the print edition. Among its local sports sponsorships, Modelo Especial has a deal with the Chicago White Sox that includes the Casa Modelo bar at Guaranteed Rate Field. ...

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Tags: Marketing and Sponsorship

More Stories by this Author

02/13/17
SportsBusiness Journal: Arizona's nside track to horse racing

UNIVERSITY OF ARIZONA: HORSE RACING It began as a test program, accepted by the University of Arizona on a five-year trial basis, with the understanding that the industry leaders who requested it also would pay for it. More than 40 years later, the Race Track Industry Program at ...

Tags: In-Depth

01/17/17
SportsBusiness Daily: Social Company SM2 Training College Athletes

Social media is viewed as the primary means of communication for three out of four college athletes, coaches and staff members, according to results of a recent survey by a social media consultancy that works with college athletic programs and pro teams. That should serve as a wake-up call for ADs w ...

Tags: Media, NCAA

12/12/16
SportsBusiness Journal: Markets: Hampton Roads, Va.

HAMPTON ROADS, VA.   Income profile (annual): ■ Household medi ...

Tags: Franchises

12/12/16
SportsBusiness Journal: Markets: Other possible landing places …

■ North and south of the border. Because making economic comparisons across national borders and fluctuating currencies is difficult, we didn’t include cities in Canada or Mexico in our assessments. But it’s clear they’re in play. Montreal ...

Tags: Franchises

12/12/16
SportsBusiness Journal: Markets: San Diego

The Chargers’ difficulty in getting a new stadium may leave the team waving goodbye. Photo by: GETTY IMAGES SAN DIEGO ...

Tags: Franchises

12/12/16
SportsBusiness Journal: Markets: Seattle

Recent movement could make Seattle’s KeyArena desirable for a run at another major league team. Photo by: AP IMAGES SEATTLE ...

Tags: Franchises

12/12/16
SportsBusiness Journal: Markets: Atlanta

Atlanta’s two failed NHL franchises, most recently with the Thrashers, make it difficult to envision a hockey return. Photo by: GETTY IMAGES AT ...

Tags: Franchises

12/12/16
SportsBusiness Journal: Study: Finding the perfect franchise home

Franchise owner Bill Foley (left) reacts to the new name and logo of Las Vegas’ NHL team. Photo by: GETTY IMAGES Like many people, Kerry Bubolz visited Las Vegas about a doz ...

Tags: Franchises

12/12/16
SportsBusiness Journal: Markets: Las Vegas

Las Vegas’ metrics and makeup make it virtually unlike any other market in America. Photo by: GETTY IMAGES LAS VEGAS ...

Tags: Franchises

12/12/16
SportsBusiness Journal: Markets: Hartford, Conn.

The New York and Boston markets cast a shadow over Hartford’s chances. Photo by: GETTY IMAGES HARTFORD, CONN. ...

Tags: Franchises

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