About The Author

Bill King

Senior writer Bill King writes special projects and covers combat sports and educational programs.

Featured Story

Bills Exec VP Bruce Popko Joining Pegula Sports & Entertainment

Published in SportsBusiness Daily on 12 / 08 / 14

Bills Exec VP/Business Development Bruce Popko will join Pegula Sports & Entertainment in a similar role overseeing sales and sponsorship across the group's properties: the Bills, Sabres, AHL Rochester Americans, NLL Buffalo Bandits, the HarborCenter entertainment complex and Nashville-based m...

Read More

More Stories by this Author

04/21/14
SportsBusiness Journal: UFC Gym is working out

When the UFC and 24 Hour Fitness founder Mark Mastrov combined on their first gym in the East Bay area near Oakland five years ago, the initial stream of customers looked much as you would expect at a large health club that hung a mixed martial arts promoter’s name atop its doors. About 80 ...

Tags: In-Depth

04/21/14
SportsBusiness Journal: Fight stories to watch

L as Vegas and Atlantic City have cemented themselves as the bookends for big event boxing in the U.S. New York remains New York, rich with history at Madison Square Garden and its adjacent theater, and busier than it has been in decades thank ...

Tags: In-Depth

04/07/14
SportsBusiness Daily: PS4 To Sponsor Upcoming Top Rank Fights

Fight promoter Top Rank has signed Sony PlayStation to a wide-ranging sponsorship that will give the PS4 brand prominent placement in the upcoming Timothy Bradley-Manny Pacquiao and Miguel Cotto-Sergio Martinez PPVs, as well as an HBO card headlined by Juan Manuel Marquez-Mike Alvarado. There also w ...

Tags: Marketing and Sponsorship, Sony, Boxing

03/31/14
SportsBusiness Journal: Overseas bouts shift model for HBO

He can picture it already, the spectacle of petulant super middleweight contender George Groves riding to the ring atop a London bus, a crowd of more than 60,000 stretched to the far reaches of iconic Wembley Stadium for what likely will be the U.K.’s most lucrative fight ever. London-based ...

Tags: Media

03/31/14
SportsBusiness Journal: Award to honor Rooney’s leadership role

Dan Rooney, the Steelers and the NFL grew up together. That’s how NFL Commissioner Roger Goodell began the preface he wrote for Rooney’s autobiography. Steelers Chairman Dan Rooney Photo by: NEWSCOM ...

Tags: People and Pop Culture

03/17/14
SportsBusiness Journal: The RSN conundrum

The Arizona Diamondbacks landed what was an eye-popping $250 million rights fee from Fox Sports Net a scant seven years ago. They are likely to come close to tripling the value of that deal when it expires at the end of 2015. The D-backs’ situation shows how much leverage pro teams have gai ...

Tags: In-Depth, Media

03/17/14
SportsBusiness Journal: RSNs by the 3s

3 That Flew New England Sports Network Late in 1982, the Boston Red Sox, Boston Bruins and rights holder WSBK combined to create NESN, a premium cable network that would launch in 1984. The Sox held 48 percent, the Bruins 32 percent and the TV station 20 ...

Tags: In-Depth, Media

03/03/14
SportsBusiness Daily: David Reinsdorf Dies At 51

David Reinsdorf , a Chicago real estate exec who was the eldest son of White Sox and Bulls Chair Jerry Reinsdorf , has died at the age of 51. The teams released a statement on behalf of the family today but did not provide details. " Jerry , Martyl and the entire Reinsdorf family appreciate the ...

02/17/14
SportsBusiness Journal: Daytona draws new ads

Five NASCAR sponsors are scheduled to debut a combined six new commercial spots during Sunday’s Daytona 500 telecast on Fox, doubling the number unveiled during last year’s season-opening Sprint Cup race. Automotive endemics Ford, Chevy and Goodyear, along with Coca-Cola and Nationwid ...

Tags: Marketing and Sponsorship

01/20/14
SportsBusiness Journal: Fight Pass exceeds UFC’s expectations

When the UFC launched its new Fight Pass digital service in the early morning hours of the first Saturday in January, company President Dana White was watching at a resort in Jackson Hole, Wyo., and chief content officer Marshall Zelaznik was on a laptop in his Los Angeles home. White tweeted a p ...

Tags: Media, Leagues and Governing Bodies

Video Powered By - Castfire CMS Powered By - Sitecore

Report a Bug