About The Author

Ben Fischer

Featured Story

South Korea Prez Downplays Safety Concerns As PyeongChang Medals Are Unveiled

Published in SportsBusiness Daily on 09 / 21 / 17

Officials promoting the '18 PyeongChang Games emphasized South Korea's security and culture as they unveiled a unique medal design last night in front of an elite audience of U.S. business and sports figures at the Metropolitan Museum of Art in N.Y. In between three Korean musical performances and a...

Read More

Tags: Olympics

More Stories by this Author

09/21/17
SportsBusiness Daily: South Korea Prez Downplays Oly Safety Concerns

Officials promoting the '18 PyeongChang Games emphasized South Korea's security and culture as they unveiled a unique medal design last night in front of an elite audience of U.S. business and sports figures at the Metropolitan Museum of Art in N.Y. In between three Korean musical performances and a ...

Tags: Olympics

09/20/17
SportsBusiness Daily: PyeongChang Medals Set To Be Unveiled

South Korea President Moon Jae-in will unveil the design of the '18 PyeongChang Games medals tonight at a VIP dinner in N.Y., coinciding with a simultaneous event in Korea. Moon and many Olympic dignitaries will gather at the Metropolitan Museum of Art in Central Park tonight to show off the medal ...

09/20/17
SportsBusiness Daily: Coca-Cola To Have Presence In "FIFA 18"

Coca-Cola will sponsor its first-ever virtual athlete in a deal with EA Sports to have a major presence in "FIFA 18," the next edition of the game set for a Sept. 29 release. The game last year introduced “The Journey,” a mode that allows you to play as “Alex Hunter,” a 17-ye ...

Tags: Marketing and Sponsorship, EA Sports

09/20/17
SportsBusiness Daily: Overwatch League Season 1 Details Coming

The Overwatch League’s inaugural season will launch in January with 12 teams, game publisher Activision Blizzard will announce today. The regular season will begin Jan. 10 and run through June, with playoffs and finals set for July. The league's 12 teams will debut in a series of exhibiti ...

09/20/17
SportsBusiness Daily: Overwatch League Season 1 Details Unveiled

The Overwatch League’s inaugural season will launch in January with 12 teams. Activision Blizzard confirmed the buyers of the final three city franchises to be sold: Comcast Spectacor (Philadelphia); Team Envy (Dallas), with capital backing from Hersh Interactive Group, led by energy magn ...

Tags: Leagues and Governing Bodies

09/19/17
SportsBusiness Daily: Dick's Unveils PyeongChang Marketing Campaign

USOC sponsor Dick’s Sporting Goods is launching its '18 PyeongChang Games campaign this week, again emphasizing its “Contenders" program that employs Team USA members. More than 100 summer and winter sport athletes are currently in the program, which offers them flexible hours to accommo ...

Tags: Marketing and Sponsorship, Dicks Sporting Goods

09/19/17
SportsBusiness Daily: Dick's Launching Winter Games Campaign

USOC sponsor Dick’s Sporting Goods is launching its '18 PyeongChang Games campaign this week, again emphasizing its "Contenders" program that employs Team USA members. More than 100 summer and winter sport athletes are currently in the program, which offers them flexible hours to accommodate t ...

09/18/17
SportsBusiness Daily Global: DowDuPont Adds New IOC Designation

IOC TOP sponsor DowDuPont has acquired an additional category designation more than seven years into its 10-year deal, becoming the "official carbon partner of the IOC." It had previously been known only as the "official chemistry company of the Olympic Games." Terms were not disclosed, but the new ...

Tags: Olympics, North America

09/18/17
SportsBusiness Journal: 5 questions with Scott Blackmun

SCOTT BLACKMUN CEO, U.S. OLYMPIC COMMITTEE The U.S. Olympic Committee appointed Scott Blackmun as CEO in January 2010, just months after the second loss in four years for an American Olympic bid. The crushing Chicago defeat in 2009 was s ...

Tags: Olympics

09/18/17
SportsBusiness Journal: LA 2028 to be consistent for Games

Los Angeles will have an unprecedented 11 years to plan the Olympics, but preliminary work on public relations and sponsorship sales will get started within weeks. Bid Chair Casey Wasserman pledged to remain in his role with the group through the end of the 2028 Games, though he noted his title c ...

Tags: Olympics

Video Powered By - Castfire CMS Powered By - Sitecore

Report a Bug