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Hangin' With ... Mailman Sports Strategy Manager Tom Elsden

Published in SportsBusiness Daily Global on 02 / 05 / 16

TOM ELSDEN  is a sports strategy manager for digital marketing agency Mailman. Elsden and his colleagues at the Shanghai-based agency have seen Brazilian footballers play a prominent role in the Chinese Super League in recent seasons, with Guangzhou Evergrande just one example of a top CSL tea...

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03/07/13
Executive Transactions

DR. IBRAHIM KOESE has been appointed to the newly-created role of Head of Consumer Insights at sports marketing research agency REPUCOM America. Koese will transfer from REPUCOM's European base in Cologne, Germany and be tasked with leading extensive development of REPUCOM's market research capabi ...

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03/07/13
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The BBC has appointed former F1 driver ALLAN MCNISH "to become its broadcast analyst for BBC Radio 5 Live's coverage of the '13 F1 season." The Scotsman will replace Spaniard JAIME ALGUERSUARI ( MOTORSPORT TOTAL, 3/6 ). ... Chelsea CEO RON GOURLAY has emphasized that the club intends RAFAEL ...

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03/07/13
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Real Madrid's SERGIO RAMOS : "Orgulloso y contento por el pase a cuartos de final eliminando a un gran equipo como el Manchester United." ... ("Proud and happy to make it through to the quarters eliminating a great team like Manchester United") (see picture). BBC's LEE MCKENZIE : "Back from ...

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03/06/13
Executive Transactions

Austrian first-tier hockey club Red Bull Salzburg has promoted head coach PIERRE PAG É to sports director. The "top candidate to fill the now vacant coaching job is current German Hockey Leage (DEL) side Eisbären Berlin head coach" DON JACKSON ( SID, 3/5 ). ... Second Bundesliga c ...

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03/06/13
Names In The News

DAVID BECKHAM will play in an All-Star game in China later this year as "part of a deal to help raise the profile of football in the world's most populous country" ( AP, 3/5 ). ... Asian Football Confederation VP YOUSUF AL SERKAL wants to move Asian football away from the "chaos" of the past f ...

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03/06/13
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Williams F1 Race Team Manager DICKIE STANFORD : "All done. Trucks packed. Now buy the boys a beer." Ferrari F1 driver FERNANDO ALONSO : "06:42h. Control antidoping." ... ("06:42am. Antidoping Control") Real Madrid's CRISTIANO RONALDO : "I'm looking forward to return to Old Trafford. I ...

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03/05/13
Executive Transactions

La Liga Atletico Madrid coach DIEGO SIMEONE will sign a contract extension with the club this week that will see him stay until '17 ( MARCA, 3/4 ). ... German regional public broadcaster RBB "has appointed DIRK WALSDORFF as head of its sports department." Walsdorff, who took over the position ...

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03/05/13
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Australia and New Zealand 2015 Cricket World Cup Organizing Committee Chair JAMES STRONG has died at the age of 68. The former Qantas chief executive "passed away in Sydney on Sunday after complications following surgery" ( THE NATIONAL, 3/4 ). ... Former Uruguay forward LUIS CUBILLA has died ...

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03/05/13
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RAFAEL NADAL : "Muy contento por mi victoria en Acapulco. Muchas gracias por vuestro apoyo siempre! Very happy for my victory in Acapulco. Thank you very much for your support!" (see picture) London Guardian's OWEN GIBSON : "Beckham has become a global ambassador for China..When he's not be ...

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03/04/13
Executive Transactions

League Championship club Cardiff City Chair DATO CHAN TIEN GHEE has "stepped down from his role with immediate effect." The Malaysian, who has been chairman since '10, is "leaving to pursue other business opportunities" ( DAILY MAIL, 3/1 ). ... League Two Aldershot Town Football Club announced t ...

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