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Tour De France A Bargain For Sponsors As Team Sponsorships Drop 50%

Published in SportsBusiness Daily Global on 07 / 29 / 14

The Tour de France "is a bargain for sponsors, courtesy of Lance Armstrong," according to Danielle Rossingh of BLOOMBERG. The event "could once demand large investments from potential backers." Hilversum, Netherlands-based sports marketing consultant Frank van den Wall Bake said that tainted by dopi...

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Tags: Marketing and Sponsorship, Europe

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08/14/13
IOC Candidate Admits Death Threats

Amateur boxing World President Ching-Kuo Wu, who is standing as a candidate for IOC presidency, revealed that he "has received death threats in the last five years," according to Gareth A. Davies of the London TELEGRAPH. However, Wu insists leading world sport must be done with "no fear." Wu, in Lon ...

Tags: Olympics

08/13/13
Russia: Anti-Gay Law Enforced At Games

Russia's Interior Ministry, "which controls the police force," confirmed Monday that "the country's controversial anti-gay law will be enforced" during the 2014 Sochi Olympics, according to R-SPORT. Confusion "has reigned over how the country intends to act" during the Winter Games after President V ...

Tags: Olympics, Russia

08/13/13
Istanbul 2020 CEO Unfazed By Protests

In recent months, blows have "rained down" on Istanbul's 2020 Olympic bid with anti-government protests "rocking the country, and dozens of Turkish athletes banned for doping," according to Karolos Grohmann of REUTERS. But Istanbul 2020 CEO Hasan Arat said that "to suffer those ups and downs ov ...

Tags: Olympics, Asia, Europe

08/13/13
Olympic Notes

Tokyo 2020 announced Monday that e-commerce company Rakuten, Inc. has become Tokyo's latest official bid partner, bringing the list of corporate partners to 21 ( Tokyo 2020 ). ... Tynemouth sailing club is one of 1,300 sports projects in England "that have been given money to improve facil ...

Tags: Olympics

08/12/13
Coe, Cameron Dismiss Sochi Boycott Idea

British Olympic Association Chair Sebastian Coe "has rejected calls" for a boycott of the 2014 Sochi Olympics in the wake of Russia's new anti-gay propaganda laws -- calling it a "ludicrous proposition" and insisting that boycotts do not work, according to Sean Ingle of the London GUARDIAN. Coe said ...

Tags: Olympics, United Kingdom, Russia

08/12/13
Sochi Construction Displaces Residents

In preparation for the 2014 Winter Games, "Sochi resembles a construction site," according to Charles Clover of  the FINANCIAL TIMES. The government has poured $51B into transforming the Soviet-era beach town into a resort city of the 21st century "with five-star hotels, new roads and ...

Tags: Olympics, Russia

08/12/13
Madrid Says U.S. Will Host '24 Olympics

Madrid, which is one of three cities competing to host the 2020 Olympic Games, "believes the Games will return to the U.S. in 2024," according to Matilla & Jiménez of AS. A U.S. host for the Olympics "is being demanded by NBC, which owns exclusive broadcast rights to the Olympics." NBC's ...

Tags: Olympics

08/09/13
Bubka Says Olympic Boycotts Futile

Despite already being one of the world's "most successful athletes" and having broken world records in pole vaulting, SERGEI BUBKA "is ready to face new challenges," according to Ivan Nechepurenko of the MOSCOW TIMES. In September, Bubka, 49, hopes to become "the youngest candidate to succeed Jacq ...

Tags: Olympics, Europe

08/09/13
Olympic Notes

Spanish Athletics Federation (RFEA) President José María Odriozola "admitted that 'medals are very expensive'" at the World Athletics Championships, a nine-day event starting Saturday in Moscow. Odriozola assured that "he cannot perform miracles after the economic cutbacks his organiza ...

Tags: Olympics

08/08/13
Russia's Kozak: No Diminishing Gay Rights

Russia Deputy PM and Olympic supervisor Dmitry Kozak insisted on Wednesday that gay rights "will not be infringed upon before, during or after" the 2014 Sochi Winter Olympics, according to R-SPORT. Many Western activists "have called for a boycott of the event" after Russian President Vladimir Putin ...

Tags: Olympics, Russia

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