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Tour De France A Bargain For Sponsors As Team Sponsorships Drop 50%

Published in SportsBusiness Daily Global on 07 / 29 / 14

The Tour de France "is a bargain for sponsors, courtesy of Lance Armstrong," according to Danielle Rossingh of BLOOMBERG. The event "could once demand large investments from potential backers." Hilversum, Netherlands-based sports marketing consultant Frank van den Wall Bake said that tainted by dopi...

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Tags: Marketing and Sponsorship, Europe

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09/11/13
IOC Selects Bach As Next President

German lawyer and former Olympic fencer Thomas Bach on Tuesday won a six-candidate race to succeed Jacques Rogge as IOC president. Bach, who was seen as the frontrunner, won a majority in the second round of voting. The 59-year-old former adidas exec has been a member of the IOC since '91. ...

Tags: Olympics

09/11/13
Thomas Bach Ready For 'Big Challenges'

Less than an hour after being named the new IOC president, THOMAS BACH fielded a series of questions from English-language media. Bach provided his first official comments to the press as president and he touched on everything from Russia's anti-gay laws to challenges in organizing the R ...

Tags: Olympics

09/11/13
Japan PM Launches 2020 Preparations

Japan PM Shinzo Abe instructed his ministers to start preparations for the 2020 Summer Olympics in Tokyo, "pledging to address concerns about the Fukushima nuclear crisis," according to KYODO. Abe said, "We must make preparation swiftly and steadily." Abe said the government "will fully suppor ...

Tags: Olympics, Japan

09/11/13
Asia Thriving, Lands 'Olympic Double'

PyeongChang Games President Kim Jin-sun said that Asia's success in landing the Olympic double with the 2020 Summer Games in Tokyo and South Korea's PyeongChang hosting the 2018 Winter Olympics "will unlock the continent's potential," according to Karolos Grohmann of REUTERS. The South Korean m ...

Tags: Olympics, Asia

09/11/13
Spanish IOC Admits Madrid 2020 Flaws

Spanish IOC member Juan Antonio Samaranch Salisachs on Monday admitted to "'errors' that cost the Madrid 2020 bid," according to MUNDO DEPORTIVO. Salisachs said, "We committed some small errors, but each little thing can have an influence on the vote. We did not have votes to spare by making small m ...

Tags: Olympics, Europe

09/11/13
Oslo Residents Vote In Favor Of Olympic Bid

Oslo residents have voted in favor of bidding for the 2022 Winter Olympics and Paralympics, "the Norwegian capital hoping to bring the event back to the Nordic nation of five million for a third time," according to Gwaldys Fouche of REUTERS. With nearly all the votes counted by Monday night, 55 ...

Tags: Olympics, Europe

09/11/13
Olympic Notes

New IOC VP John Coates said that Australia should not "bid for another Olympic Games because the enormous costs involved would be better invested in athletes." Coates: "It is a big call to underwrite A$75M ($70M). That's a lot of money, and I would rather see that amount go to sport instead" ( THE ...

Tags: Olympics

09/10/13
Rogge Outlines IOC Improvements

Twelve years after becoming IOC President, Jacques Rogge stepped to the podium Sunday to deliver his final activity report to the organization. It outlined all that had changed since he took over the organization in '01. Back then, the IOC was digging its way out of the Salt Lake City scandal, facin ...

Tags: Olympics

09/10/13
New IOC President Set To Named

The IOC’s six presidential candidates are wrapping up their final push for votes and preparing for Tuesday’s selection of a successor to Jacques Rogge. It’s only the second presidential election in 30 years. Six IOC members are vying for the job: Thomas Bach, a German lawyer and fo ...

Tags: Olympics

09/10/13
IOC Warns Rio Of Stalled Preparations

Senior Olympic members have warned the 2016 Rio de Janiero Olympics organizers their Games "are so under-prepared the situation is now 'critical,'" according to Jacquelin Magnay of THE AUSTRALIAN. In a departure from the usual diplomatic language used within the Olympic movement, three senior IOC me ...

Tags: Olympics, Brazil

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