Russian Oligarchs Footing Sochi Bill Olympic Notes Brazil Construction Displaces Families Figures Reveal Olympic Torch Relay Cost Wrestling Makes Drastic Changes For IOC London Sells Olympic Media Centre Singh: India Will Return To Olympic Fold Olympic Notes IOC Proposes Global Betting Monitoring India Eyes Return To Olympics
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Russian Oligarchs Footing Most Of Record $51B Bill For 2014 Sochi Olympics05 / 21 / 13The mountains of Sochi "are now home to Potanin's slope, Gazprom's gondola lift and Sberbank's ski jump," according to Nataliya Vasilyeva of the AP. The nicknames used by locals and an army of construction workers "leave no doubt about who is paying for the 2014 Winter Games: Russia's business power... |
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GB Paralympians To Profit Less
Olympians honored by the Royal Mail with special-edition stamps each received a £10,000 ($15,900) payment for image rights "as part of a deal struck with the British Olympic Association, but the fees for Paralympians will be nowhere near as generous," according to Jacquelin Magnay of the Londo ...
Tags: Olympics, United Kingdom
LOCOG CEO Joining U.K. Treasury
LOCOG CEO Paul Deighton has "taken on an even greater challenge" by accepting a Treasury role to get the economy moving, according to Owen Gibson of the London GUARDIAN. The U.K. government is hoping that "some of the Olympic stardust will rub off on the economy" after appointing Deighton, the forme ...
Tags: Olympics, United Kingdom
Japanese To Appeal Against the IOC
The Japanese Olympic Committee will appeal to the Court of Arbitration for Sport against the IOC's decision to void hammer thrower Koji Murofushi's election to the IOC Athletes' Commission, according to KYODO. The JOC "believes there has been a misinterpretation of the rules," and although it plans ...
Chinese Athletes Rake In London Rewards
China's Olympic Gold Medalists have been rewarded "with lavish gifts by the state," including cash bonuses and luxury sea-front apartments, according to Alastair Himmer of REUTERS. Real estate companies have been "lining up to sponsor athletes" by furnishing them with new housing after their success ...
Tags: Olympics, China, United Kingdom
Coe No. 1 Hope For BOA Chair
There is "increasing confidence" in Whitehall that LOCOG Chair Sebastian Coe, "whose stock is high after successfully delivering a memorable Games," can be persuaded to take over as the British Olympic Association Chair, according to Owen Gibson of the London GUARDIAN. Earlier this month, Coe was th ...
Tags: Olympics, United Kingdom
Adidas See Spike In Twitter Followers
Adidas has seen a 25% growth in its Twitter followers over the course of the London Games, according to Sarah Shearman of MARKETING MAGAZINE. The company, which was a tier-one domestic sponsor, "now has 117,973 followers for its adidas U.K. account, compared to Nike U.K.'s 14,578." Adidas started fo ...
Tags: Europe, Marketing and Sponsorship, Olympics, Adidas
Olympians In Fashion Spotlight
Their Olympic glory may now be over, "but the stars of London 2012 are enjoying a new spotlight as fashion's latest darlings," according to Lauren Cochrane of the London GUARDIAN. Images of Michael Phelps in the latest ad campaign for Louis Vuitton's core values show the Olympian "sporting a three-p ...
Tags: Marketing and Sponsorship, Europe, Olympics
Non-Olympic Sponsors Have Free Rein
Non-Olympic sponsors ran advertising in Thursday's newspapers featuring Olympic athletes as they seek to take advantage of the end of the advertising blackout period, according to Matthew Chapman of MARKETING MAGAZINE. Brands trying to capitalize off of the Olympics include U.K. Athletics main spons ...
Tags: Olympics, United Kingdom
More Paralympic Tickets On Sale
Paralympic Games organizers have released an extra 45,000 tickets as "steady demand for a slice of London 2012 action continues," according to Nick Pearce of the London TELEGRAPH. Most of the tickets on sale this week are for athletics sessions, although a "limited amount" of wheelchair basketball, ...
Tags: Olympics, United Kingdom
London Sponspors To Support Parade
London Games sponsors Visa, British Airways, BP and BT "are to provide financial support for the Olympic and Paralympic victory parade" taking place on Sept. 10, according to John Reynolds of MARKETING MAGAZINE. The London 2012 sponsors are providing additional funding, "on top of their original mul ...
Tags: Olympics, United Kingdom
