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Spanish Handball League President Hopes New TV Deal Will Boost League's Image

Published in SportsBusiness Daily Global on 09 / 02 / 15

Spanish Handball League (ASOBAL) President Eduard Coll announced on Tuesday that the league "wants to change its image and reinvent itself with the latest measures it has taken, one of them a TV deal with Movistar+," according to the EFE. The ASOBAL and Movistar+ signed on July 30 a three-season agr...

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