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Florida Power & Light Signs On As Official Solar Energy Provider Of Miami ePrix

Published in SportsBusiness Daily Global on 03 / 03 / 15

Electric utility company Florida Power & Light has signed on as the official solar energy provider of the FIA Formula E race in downtown Miami. The sponsorship deal for the first electric car race held in the U.S. was announced on Monday. Andretti Sports Marketing, organizer of the Miami ePrix, ...

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Tags: Marketing and Sponsorship, Europe

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05/01/14
Media Notes

UEFA announced an agreement with RAI Radiotelevisione Italiana for the broadcasting rights in Italy of all the Italian national team's matches in the European Qualifiers for UEFA Euro 2016 and the 2018 FIFA World Cup. Public broadcaster RAI will show all of Italy's qualifying matches live on its fla ...

Tags: Media

04/30/14
ARD WIll Not Renew Boxing Contract

German public broadcaster ARD announced on Monday that it "will not extend its contract with boxing team Sauerland past '14," according to the SID. However, boxing promoter and Team Sauerland Owner Wilfried Sauerland hopes that the broadcaster "will eventually come around." Sauerland said, "We expec ...

Tags: Media, Europe

04/30/14
Ireland's RTE Partners With GAA

The Gaelic Athletic Association and Irish broadcaster RTE have "announced a new deal for sponsorship of the senior football championships," according to SUNDAY WORLD. GAAGO is a new "subscription-based online streaming service being launched by the GAA and RTÉ Digital and will be the champion ...

Tags: Media, United Kingdom

04/30/14
Prisa Boss Calls Out Spanish Authorities

Spanish broadcaster Prisa Chair Juan Luis Cebrián criticized the "repeated inability" of authorities to "establish order" in the world of football broadcast rights, according to the EFE. Cebrián called the situation of the "cultural market and the communications media in Spain 'very co ...

Tags: Media, Europe

04/30/14
Seven Network Pursuing Olympics Rights

Australia's Seven Network is the "only local television company to lodge an expression of interest" with the IOC for the rights to broadcast the next three Olympics, according to Jake Mitchell of THE AGE. Preliminary bids were "due last week for the broadcast rights" to the 2016 Games in Rio, the 20 ...

Tags: Media, Australia

04/30/14
CONCACAF Renews Deal With Traffic Sports

CONCACAF announced that Traffic Sports has purchased the sponsorship rights to all of the Confederation’s properties, including the Gold Cup and the CONCACAF Champions League, to become its official corporate partnership agency. The multi-year renewal agreement includes rights to the next four ...

Tags: Media, North America

04/30/14
Media Notes

Turkish rights agency Saran Media "has signed a deal to become the exclusive media rights distributor" of this summer's World Cup in Brazil in four central Asian countries. Saran "will market packages" that include all 64 live games from the upcoming World Cup, as well as the U20 Women’s World ...

Tags: Media

04/29/14
ARD, Sky Draw Top Ratings With BL Games

German public broadcaster ARD "attracted close to 5 million viewers for its Bundesliga highlight program 'Sportschau' on Saturday evening," according to Alexander Krei of DWDL. A total of 4.8 million viewers tuned in to watch the show. The number translated into a market share of 24.6%, which "was t ...

Tags: Media, Europe

04/29/14
Britain's Ad Spend To Hit $33B In '15

Ad spend in the U.K. will reach £20B ($33B) a year by '15, as brands "continue to ramp up promotions on digital formats and traditional media companies show signs of recovering from the combined impact of recession" and the rise of the Internet, according to Juliette Garside of the London GUAR ...

Tags: Media, United Kingdom

04/29/14
Social Media Not Yet 'Game Changer'

Twitter and Facebook "have spent the past year trumpeting a virtuous cycle between people watching television and using social media," according to Emily Steel of the FINANCIAL TIMES. But, in spite of the buzz, NBCUniversal’s Head of Research Alan Wurtzel said that social media “is not a ...

Tags: Media

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