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AIU Decides To Add American Football To National University Games Schedule

Published in SportsBusiness Daily Global on 03 / 30 / 15

American football has been formally recognized as an official college sport by India's collegiate sports governing body. The Association of Indian Universities decided to include American football as a regular event on its National University Games schedule starting in '15-16. Following a unanimous ...

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Tags: Leagues and Governing Bodies, India, North America

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06/05/14
Brazil Leads World Cup Teams On Twitter

The World Cup teams with the largest Twitter followings are Brazil, Mexico and Colombia, followed by the U.S. in fourth place and Spain in fifth, according to LA AFICION. Brazil is No. 1 with 1,409,822 followers and is followed by Mexico (1,407,125), Colombia (765,847), the U.S. (679,895), Spain (57 ...

Tags: Media, Brazil

06/04/14
Brands Could Pay $669K For Ad Spots

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Tags: Media, United Kingdom

06/04/14
Media Notes

BeIN Sport "has renewed its partnership" with the French Professional Football League (LFP) for the int'l media rights to Ligue 1. The Al Jazeera-owned broadcaster will pay the LFP €80M ($109M) a year "for the chance to market the rights" to Ligue 1 from '18-24, up from its current annual fee o ...

Tags: Media

06/04/14
Telefónica Takes Control Of Canal+ Spain

Spanish broadcaster Prisa and Spanish telecom Telefónica have "definitively agreed" to the sale of Prisa's 56% stake in pay-TV platform Canal+’s holding company to Telefónica for €750M ($1B), according to DIGITAL TV EUROPE. The agreement follows Prisa's "acceptance in princi ...

Tags: Europe, Media

06/04/14
IMG Signs WSOF Deal In Asia, Europe

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Tags: Media, Asia, Europe

06/03/14
DTM Signs TV Deals With CBS, BT

On behalf of German Touring Car Championship (DTM) rights holder ITR, Wige Marketing "has reached an agreement with U.S. TV channel CBS Sports Network to show the '14 season," according to MOTORSPORT TOTAL. CBS Sports Network "will show all 10 DTM races in full length on time delay in the U.S. and C ...

Tags: Media, Europe

06/03/14
More Than 11M Watch Friendly On ARD

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Tags: Media, Europe

06/03/14
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06/03/14
India's MSM Lines Up World Cup Sponsors

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Media Notes

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