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Chelsea Signs With Indian IT Firm Wipro To Improve Digital Media Strategy

Published in SportsBusiness Daily Global on 09 / 04 / 15

Chelsea will team up with Indian IT services group Wipro Ltd. to "help improve its digital media strategy," the two said a day after rival ManU made a " similar announcement ." Wipro will work to "improve fan engagement on game days and at other times" and Chelsea Managing Dir Christian Purslow...

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