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Tour De France A Bargain For Sponsors As Team Sponsorships Drop 50%

Published in SportsBusiness Daily Global on 07 / 29 / 14

The Tour de France "is a bargain for sponsors, courtesy of Lance Armstrong," according to Danielle Rossingh of BLOOMBERG. The event "could once demand large investments from potential backers." Hilversum, Netherlands-based sports marketing consultant Frank van den Wall Bake said that tainted by dopi...

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Tags: Marketing and Sponsorship, Europe

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07/22/14
Yonhap Named Asian Games News Agency

South Korean newswire Yonhap has become the official news service of this year's Asian Games to be held in Incheon. Under the deal, Yonhap will provide real-time, in-depth coverage of the continental multisport competition to be held from Sept. 19-Oct. 4. Yonhap will also publish the official Englis ...

Tags: Media, Asia

07/21/14
BBC IPlayer Glitch Takes Down Top Shows

Some viewers were prevented from watching their favorite BBC shows online for more than 24 hours over the weekend, "when the corporation's popular iPlayer video-on-demand service was hit by a technical glitch," according to Jason Deans of the London GUARDIAN. Users of the iPlayer "took to Twitter to ...

Tags: Media, United Kingdom

07/21/14
BBC Staff Members Call Off Strike

BBC staff members "have called off strike action that could have disrupted coverage of the Commonwealth Games opening ceremony, after management tabled an improved pay offer," according to Mark Sweney of the London GUARDIAN. BBC members of the National Union of Journalists, media and entertainment u ...

Tags: Media, United Kingdom

07/21/14
Battle Between Sky, BT Heats Up

The "first sign of a new season" is when BT and Sky Sports "start spending a fortune on adverts telling fans which matches they have secured in the opening round of the convoluted 'picks process' that dictates which of the two rival broadcasters will show each game," according to Owen Gibson of the ...

Tags: Media, United Kingdom

07/21/14
Fox Sports To Launch In Africa

Fox Int'l Channels "has confirmed the launch of the company’s flagship sports TV brand, Fox Sports, in sub-Saharan Africa," according to ADVANCED TELEVISION. Two new channels, Fox Sports and Fox Sports 2, "will replace Setanta Sports and Setanta Action." The channels are set to launch in Augus ...

Tags: Media, Africa

07/21/14
CPBL Game Broadcasts To Continue

Taiwan's professional baseball league, the Chinese Professional Baseball League, said Sunday that TV broadcasting of its games "will continue as scheduled that day, despite the league's new media partner unilaterally terminating a cooperation agreement," according to the CNA. The league said CPBL ga ...

Tags: Media, Asia

07/18/14
BBC News To Cut 415 Positions

BBC News will "cut a further 415 posts and restructure to increase focus on digital journalism," according to Sweney & Deans of the London GUARDIAN. BBC Dir of News and Current Affairs James Harding told staff on Thursday that there will be £48M ($82M) in "annual savings and a total of 500 ...

Tags: Media, United Kingdom

07/18/14
Media Notes

FC Bayern Munich is now online in North America. At www.fcbayernmunich.com, U.S. fans of the club have access to exclusive content tailored specifically to their interests ( Bayern Munich ). ... La Liga side Atlético Madrid's official Twitter account -- @Atleti -- now has more than 1 million ...

Tags: Media

07/17/14
BBC Could Lose Open Championship Rights

BBC Sport’s hold on live TV rights to the Open Championship for more than half a century "could end in 2016 when their contract expires," according to Charles Sale of the London DAILY MAIL. Tournament organizers the R&A, which has "not considered any other TV partners" for most of its 59 y ...

Tags: Media, Europe

07/17/14
Close To 6M Watch World Cup Celebration

German public broadcaster ARD "recorded top ratings for its broadcast of the German national team's welcome home party in Berlin on Tuesday," according to Sidney Schering of QUOTENMETER. An average of 5.83 million viewers tuned in starting at 10am "to watch the team celebrate its World Cup title wit ...

Tags: Media, Europe

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