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Beer Brand Krombacher Tops List Of Advertisers For RTL's F1 Broadcasts In '16

Published in SportsBusiness Daily Global on 12 / 08 / 16

German beer brand Krombacher "was the highest-paying advertiser during the '16 F1 season on German free-to-air TV channel RTL," according to Kathrin Hartmann of SPONSORs. The sports business magazine and media and marketing consulting company Ebiquity Germany analyzed the past season. In comparison ...

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Tags: Europe, Media

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12/08/16
Europe Leads Mobile Sports Viewing

Ooyala’s third quarter 2016 Global Video Index shows that viewers in Europe, particularly Great Britain, "watch more online sports content via mobile than those in the rest of the world," according to BROADBAND TV NEWS. The report also highlights that mobile viewing now represents over half (5 ...

Tags: Europe, Media

12/08/16
Media Notes

A group of Russian members of Parliament "asked the government's communications oversight agency to possibly block " Electronic Arts video game FIFA 17 after the franchise promoted a tie-in with a U.K.-based LGBT rights group. FIFA 17 has "lots of connections" to the EPL but "the Russian MPs' b ...

Tags: Media

12/07/16
BeIN To Sublicense Handball Rights

BeIN Sports has "decided to sublicense" its French media rights to the men’s and women’s World Handball Championship quarterfinals through the finals to a free-to-air channel, according to Sacha Nokovitch of L’ÉQUIPE. For the 2015 World Championship in Qatar, beIN Sports was ...

Tags: Media, Europe

12/07/16
Judge Seeking Gag Order On 'Football Leaks'

A Spanish judge is "seeking a gag order on 12 European media outlets that leaked documents" alleging football players like Cristiano Ronaldo could have been involved in a multi-million-euro tax evasion system, according to the AFP. The injunction claims that the so-called “Football Leaks&rdquo ...

Tags: Media, Europe

12/07/16
Media Notes

MP & Silva  renewed its partnership with Badminton Asia . The  four-year extension  means MP & Silva will be responsible for distributing Badminton Asia's media rights from '17-20. Since the start of the partnership in '13, MP & Silva has expanded the visibility of Badmi ...

Tags: Media

12/06/16
Channel Ten Looks To Retain BBL Rights

Channel Ten "has 15 million reasons to fend off Channel 9 and retain cricket's gold nugget -- the Big Bash League," according to Dean Ritchie of the Sydney DAILY TELEGRAPH. Ten is predicting "a whopping" 15 million Australians -- 62% of the nation's 24 million population -- will tune into the BBL&rs ...

Tags: Media, Australia

12/06/16
Free-TV Debut Draws More Than 500K

German sports news channel Sky Sport News HD "celebrated a positive free-to-air TV launch," according to Alexander Krei of DWDL. The channel drew more than 500,000 viewers on average for the broadcast of the Bundesliga game between Bayern Munich and FSV Mainz. The game drew a 3.5% market share in th ...

Tags: Media, Europe

12/06/16
Glasgow 2018 Hosts To Get £10M

Contracts worth more than £10M ($12.7M) are to be awarded to two companies that "will be part of a new European sporting event to be staged in Glasgow," according to Victoria Brenan of the Glasgow EVENING TIMES. The Glasgow 2018 European Championships "will have a potential TV audience" o ...

Tags: Media, Europe

12/06/16
Media Notes

German free-to-air TV channel Sport1 has renewed its broadcast rights deal for the FIA World Rally Championship . Sport1 secured multi-platform rights for the series in Germany, Austria and Switzerland until the end of the '18 season ( Sport1 ). The Coral Welsh Grand National from Chepstow o ...

Tags: Media

12/05/16
Clásico Still Among Most-Watched Events

When Real Madrid plays Barcelona, it is "arguably the biggest game in club football each year," according to ESPN.com. Before Saturday's 1-1 draw at the Camp Nou, the most recent Clásico, in April, "aired in more than 90 countries around the world," with more than 400 million total viewers. G ...

Tags: Media, Europe

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