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Murray Is Unlikely To Renew Sponsorship Deal With Adidas, Industry Sources Say

Published in SportsBusiness Daily Global on 10 / 01 / 14

Sources inside the equipment industry said that Andy Murray's long-standing sponsorship deal with adidas "is unlikely to be renewed at the end of the season," according to Sim Briggs of the London TELEGRAPH. The Scottish player is going "in search of one last big kit deal to cover the final five yea...

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Tags: Marketing and Sponsorship, United Kingdom

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10/01/14
Eurosport To Carry MotoGP In Belgium

MotoGP rights holder Dorna Sports and Eurosport have come to an exclusive TV and digital rights agreement for MotoGP in the Netherlands and pay-TV in Belgium for four seasons from '15-18. The agreement includes live rights in HD for all rounds in all three classes -- MotoGP, Moto2 and Moto3 -- incl ...

Tags: Europe, Media

10/01/14
Sky Keeps Rugby Championship Rights

Sky has "blocked its newest and biggest" rival BT's bid to break into int'l rugby by "renewing its contract" with SANZAR, the umbrella body representing the three southern hemisphere giants, according to Ben Rumsby of the London TELEGRAPH. In a "significant hike on the current multimillion-pound dea ...

Tags: Media, United Kingdom

10/01/14
Virgin Media Wants Inquiry Into EPL Rights

Virgin Media "called for a competition inquiry into the cost of Premier League football," months before a rights auction that is expected to attract more than £3B ($4.9B) in bids from its rivals Sky and BT , according to Mance & Thomas of the FINANCIAL TIMES. The cable group said that ...

Tags: Media, United Kingdom

10/01/14
Media Notes

Serie A and Infront Sports & Media on Tuesday announced the tender details for the int'l audio-visual rights for Serie A on the league's website. Bidders are asked to submit offers by noon on Oct. 15. The exclusive int'l package from '15-18 includes the rights to all Serie A matches, all Serie B ...

Tags: Media

09/30/14
More Than 400K Watch MotoGP On Sport1

German sports network Sport1 "attracted average ratings for its broadcast of the volleyball women's world championship and the MotoGP race," according to Alexander Krei of DWDL. The match between Germany and the Dominican Republic attracted 220,000 viewers starting at 5pm. The number translated into ...

Tags: Media, Europe

09/30/14
Nuvolari New Pro12 Broadcaster In Italy

Pro12 Rugby announced the appointment of Nuvolari as Guinness Pro12 host broadcaster in Italy for the '14-15 season. Nuvolari is part of the LT Multimedia network and will live broadcast all Italian games in the Pro12. It will also live broadcast the Guinness Pro12 Playoffs and Final. Nuvolari start ...

Tags: Media, Europe

09/30/14
Aluko Becomes First Female MOTD Pundit

Eniola Aluko "has become the first female pundit in the 50-year history of the BBC’s Match of the Day," according to Stuart Goodwin of the London GUARDIAN. The Chelsea and England striker "made her debut on the live lunchtime MOTD2 Extra webcast," hosted by Mark Chapman, as part of a panel inc ...

Tags: Media, Europe

09/30/14
AFL Set For Record-Breaking Contract

Healthy year-on-year viewership figures and a spike in grand final TV and digital media ratings have the Australian Football League "well positioned for the start of official negotiations over what is shaping as a record broadcast rights contract," according to Jon Pierik of the SYDNEY MORNING ...

Tags: Media, Australia

09/30/14
BV Sports To Distribute ISL Global Rights

BV Sports, the rights holder of the Indonesian Super League representing the governing body Liga Indonesia, has closed an agreement with Infront Sports & Media to distribute the global media rights to the country’s top-tier football league outside of Indonesia. The partnership starts with ...

Tags: Media

09/29/14
BT Sport's Petter Says Viewership Up

BT Sport’s audience for English Premier League matches is up around 40% on the year, though the head of BT Sport has warned off the likes of Al Jazeera and Internet giants entering the U.K. sports TV market as there aren’t enough sports rights to bid for. BT Consumer Division CEO John P ...

Tags: Media, United Kingdom

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