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Constitutional Judge Backs Bremen State Senate's Proposal Regarding Security Costs

Published in SportsBusiness Daily Global on 07 / 30 / 14

German constitutional judge Peter Müller "has backed the Bremen State Senate in its dispute with the German Football Federation (DFB) and the German Football League (DFL) regarding the financing of police operations ," according to the DPA. Müller said, "Sanction does not replace discussi...

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Tags: Leagues and Governing Bodies, Europe

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09/10/13
Marketplace Roundup

The British Basketball Association announced it has reached a five-year agreement with The Aspire Sport Marketing Group (U.K.) Ltd. to handle all ticket marketing, ticket sales and fan development for the new league. The BBA plans to commence league operations in late '14, with a goal of building 12 ...

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09/09/13
Ahmed Refusal To Wear Shirt Benefits VB

Australian cricketer Fawad Ahmed "has inadvertently handed VB a 'priceless' marketing coup no amount of money could have bought," according to Jamie Pandaram of the Sydney DAILY TELEGRAPH. The Muslim player's "refusal to wear any Australian cricket uniform featuring the logo of the beer sponsor has ...

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09/09/13
Barça Signs Deal With United Arab Bank

FC Barcelona VP Javier Faus "stressed the importance" of the Gulf Cooperation Council region to the Spanish club after "announcing a three-year partnership with United Arab Bank at Mirdif City Centre on Sunday," according to Ashley Hammond of GULF NEWS. The agreement with the Sharjah-based bank "fol ...

Tags: Marketing and Sponsorship, Europe

09/09/13
Marketplace Roundup

Turkish Airlines has agreed to a deal with EPL side Aston Villa. The deal "will help Turkish Airlines promote its direct route between Birmingham and Istanbul, where 10 flights depart from Birmingham International Airport on a weekly basis" ( SOCCEREX, 9/6 ). ... Italian Serie A club AS Roma "has ...

Tags: Marketing and Sponsorship

09/06/13
Man City Partners With LG

Man City has named electronics firm LG as its official digital display partner. The two-year deal will see LG provide cutting-edge display technologies to the Etihad Stadium. LG refit Etihad Stadium with more than 360 digital LED screens prior to the '13-14 season. More than 320 flat-screens will al ...

Tags: Marketing and Sponsorship, United Kingdom

09/06/13
Lotus Confirms Emaar Sponsorship

Lotus "has announced a new two-year sponsorship deal with Emaar Properties" ahead of this weekend's F1 Italian Grand Prix, according to CRASH. The agreement with the Dubai-based residential and commercial property investment company "is for two years and will see Emaar enjoy a presence on the team's ...

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09/06/13
AIG To Sponsor Dubai Exiles

UAE rugby club Dubai Exiles agreed to "what is believed to be the most lucrative deal in the history of domestic rugby," according to Paul Radley of THE NATIONAL. The Exiles have announced a three-year, "seven-figure" sponsorship agreement with multi-national insurance and financial services conglom ...

Tags: Marketing and Sponsorship, Middle East

09/06/13
Marketplace Roundup

The luge world governing body FIL "has extended its contract with main sponsor Viessmann for another four years." The int'l heating systems manufacturer "will continue its sponsorship deal with FIL until '18." Viessmann "has been a partner of the federation for 17 years" ( FOCUS ONLINE, 9/5 ). ... ...

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09/05/13
UK Athletics Switches To Nike

UK Athletics will switch from adidas to Nike next year "after an acrimonious row with its long-term kit supplier was resolved in a Dutch courtroom," according to Simon Hart of the London TELEGRAPH. Adidas, which has supplied the official GB kit for Britain’s track and field athletes since '05 ...

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09/05/13
Adelaide Goes Green With New Deals

Australian A-League club Adelaide United "has signed off on a pair of sponsorship deals promoting environmental sustainability," according to SOCCEREX. French multi-national waste and water supply company Veolia "has secured Adelaide’s front-of-shirt branding for the 2013-14 season." Clean Ene ...

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