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Bundesliga Adds Atlas Schuhfabrik, Werkenntdenbesten, Orizon As Sponsors

Published in SportsBusiness Daily Global on 05 / 24 / 17

The Bundesliga "secured three new sponsors" for its upcoming relegation and promotion playoff games, according to SOCCEREX. The league "teamed up" with shoe manufacturer Atlas Schuhfabrik, business comparison website Werkenntdenbesten, and job site Orizon, which previously sponsored the playoffs in ...

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Tags: Europe, Marketing and Sponsorship

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