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Monster Renews Deal With McGregor, Will Have Logo On Shorts During Mayweather Fight

Published in SportsBusiness Daily Global on 08 / 17 / 17

Monster Energy renewed its sponsorship deal with UFC fighter Conor McGregor, who has been part of the brand's MMA efforts since '15. The deal will see the energy drink's logo on McGregor's shorts for his Aug. 26 boxing match against Floyd Mayweather Jr., as well as his next UFC title defense. C...

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Tags: Marketing and Sponsorship, United Kingdom

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Tags: Marketing and Sponsorship, Europe

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Marketplace Roundup

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