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Mexican F1 Organizers Put On Cooking Demo Ahead Of Sunday's Spanish Grand Prix

Published in SportsBusiness Daily Global on 05 / 07 / 15

Organizers of the Mexican F1 Grand Prix will put on a cooking demonstration at the Circuit de Barcelona-Catalunya to promote the series' return to Mexico City later this year. Latin America's leading entertainment company and promoter of the Mexican race, CIE, has partnered with Mexican chef Ruben B...

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Tags: Marketing and Sponsorship, Europe, North America

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