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Ryman, Isthmian Football League End U.K.'s Longest-Running Sponsorship

Published in SportsBusiness Daily Global on 01 / 20 / 17

Ryman and the Isthmian Football League are "splitting" with the U.K.'s "longest-running sports sponsorship deal to come to a halt this summer," according to Kieran Gill of the London DAILY MAIL. Dragons' Den "tycoon" Theo Paphitis -- the owner of stationery chain Ryman -- broke the news "after 20 ye...

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Tags: Marketing and Sponsorship, United Kingdom

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