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Three Former Repucom Employees Found New Start-Up Sports Agency The Sports People

Published in SportsBusiness Daily Global on 08 / 23 / 16

Three Nielsen Sports employees "have left the company to found a new start-up," according to Kathrin Hartmann of SPONSORs. The new agency, called The Sports People, "sets out to provide strategic advice and marketing in sports." The start-up was founded by former Repucom -- now Nielsen Sports -- emp...

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Tags: Marketing and Sponsorship, Europe

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