Featured Story

Chinese Property Developer Wanda Group Eyes 30% Stake Of Serie A Club AC Milan

Published in SportsBusiness Daily Global on 02 / 27 / 15

China's biggest property developer is "expanding sports empire in Europe," according to Emma Glez of CHINA DAILY. Dalian Wanda Group is interested in purchasing a 30% stake of Serie A side AC Milan, as the company "continues its shopping spree to build a sports empire in Europe." Wanda, which contro...

Read More

Tags: Franchises, Europe, China

More Stories

08/26/14
Cronulla Again Looking For Major Sponsor

National Rugby League side Cronulla officials "will try to convince the top end of town that the club isn't tainted" by the stain of the Australian Sports Anti-Doping Authority doping investigation as it again begins the "unenviable hunt for a new major sponsor," according to Barrett & Walter of ...

Tags: Marketing and Sponsorship, Australia

08/26/14
Roger Federer Highest-Paid Tennis Player

Worldwide tennis sponsorship spending is expected to hit $739M in '14, according to IEG, and "no player secures a bigger piece of the pie" than Roger Federer, according to Kurt Badenhausen of FORBES. His "loaded endorsement portfolio includes 10 brands" like Nike, Wilson, Credit Suisse, Mercedes-Ben ...

Tags: Marketing and Sponsorship, North America

08/26/14
Graeme McDowell To Leave Horizon

Golfer Graeme McDowell is "set to leave Horizon Sports Management to manage his own affairs," but he insisted he is "leaving on good terms when his contract ends" on Dec. 31, according to Brian Keogh of the IRISH TIMES. McDowell joined Horizon from Chubby Chandler’s Int'l Sports Management in ...

Tags: Marketing and Sponsorship, United Kingdom

08/26/14
Stan Wawrinka Re-Signs With Yonex

Yonex has agreed to re-sign tennis player Stan Wawrinka to a deal that is the "most lucrative contract in the Japanese company’s history," according to Daniel Kaplan of SPORTSBUSINESS JOURNAL. A source said that the agreement "covers sneakers, apparel and racket," stretches through '18 and wil ...

Tags: Marketing and Sponsorship, Europe

08/25/14
Nike, Adidas Battle For Murray Kit Deal

Andy Murray "is about to sign the biggest kit deal in Scottish sports history," according to Colan Lamont of the Scotland DAILY RECORD. Industry experts believe that Murray's new contract "will dwarf his five-year agreement" with adidas, which runs out in November. Murray "is said to be keeping his ...

Tags: Marketing and Sponsorship, United Kingdom

08/25/14
Man City Partners With MTN Cameroon

Man City announced a new club partnership with telecom provider MTN Cameroon. As part of the two-year deal, MTN will become Man City’s official telecom partner in Cameroon. MTN currently has 10.2 million active subscribers nationwide. MTN acquired wide-ranging licensing rights to use the club ...

Tags: Marketing and Sponsorship, United Kingdom, Africa

08/25/14
Infiniti Seeks Trademark For F1 Bend

Nissan Motor Co.’s Infiniti "is seeking a U.S. trademark for 'Eau Rouge,' the name of a storied Formula One racetrack bend in Belgium," for a potential luxury car that may cost more than $100,000, according to Alex Duff of BLOOMBERG. The application, filed by a Nissan lawyer on Jan. 8, "is sti ...

Tags: Marketing and Sponsorship, Europe

08/25/14
Marketplace Roundup

Bundesliga side FC Cologne has renewed its media partnership with production company wige. The new five-year deal will see wige remain in charge of all TV-related productions for the club's fan-TV program. Wige has been a partner of the club since the '00-01 season ( FC Cologne ). ... DHL has become ...

Tags: Marketing and Sponsorship

08/22/14
Top Three Partners To Take Stake In BVB

Sponsors Puma, Evonik and Signal Iduna "will buy a stake in Borussia Dortmund" as the Bundesliga club "raises funds to compete with Bayern Munich," according to Bryan & Grohmann of REUTERS. The club said on Thursday that it will issue up to 24.5 million shares in a capital increase worth up to & ...

Tags: Marketing and Sponsorship, Europe

08/22/14
Continental Tires Partners With FAI

Continental Tires "is to become a partner of women’s football in Ireland," according to BUSINESS AND LEADERSHIP. Continental has been named as the title sponsor of the Women's National League "which will be rebranded as the Continental Tyres Women's National League," kicking off on Aug. 24. ...

Tags: Marketing and Sponsorship, United Kingdom

Video Powered By - Castfire CMS Powered By - Sitecore

Report a Bug