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Australian National Netball Team To Be Named Samsung Diamonds

Published in SportsBusiness Daily Global on 07 / 25 / 17

The Australian national netball team will be named the Samsung Diamonds as part of a naming rights deal announced by the electronics company, according to Warren Lynam of NEWS CORP. The announcement followed Samsung's support of Super Netball side Sunshine Coast Lightning. Samsung will be the offic...

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Tags: Australia, Marketing and Sponsorship

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07/19/17
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Liga MX side Chivas Guadalajara and AT&T "did not reach an agreement for AT&T to receive a presence on the front of the Chivas shirt." Execs from the club and the telecom met in Dallas "seeking a shirt deal starting with the upcoming season." But "the difference between the offer from AT ...

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07/18/17
Int'l Champions Cup Partners With Nexen

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07/18/17
Southampton, Virgin Media Extend Deal

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07/18/17
Marketplace Roundup

Liverpool announced Falken Tires as its official tire partner. The partnership was launched on Monday in Hong Kong as part of the club's preseason tour. The multi-year deal will create unique experiences for fans, while opening further growth ...

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07/18/17
Lagardère, WWE To Sell internationally

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Tags: Marketing and Sponsorship, North America

07/18/17
Nike Celebrates Federer's Wimbledon Win

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07/17/17
German FA Signs Deal With Volkswagen

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07/17/17
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