Featured Story

Executive Transactions

Published in SportsBusiness Daily Global on 11 / 26 / 14

The Greek Super League elected Asteras Tripolis President GIORGOS BOROVILOS as president on Monday "after he secured 13 votes out of the 16 teams in the league," with Panthrakikos President DIMITRIS TZELEPIS elected as his deputy ( REUTERS, 11/25 ). ... The NBA announced that JAN MENNEKEN h...

Read More

Tags: People and Pop Culture

More Stories

11/24/14
Celtic To Combine Wi-Fi With Betting

Scottish Premiership side Celtic, which became the U.K.’s first fully Wi-Fi enabled football ground, "is scoring another first" by combining its stadium Wi-Fi with in-play betting, according to Aaron Gourley of FC BUSINESS. Sports Revolution, which developed the CelticLIVE fan app, "partnered ...

Tags: Marketing and Sponsorship, United Kingdom

11/24/14
Wigan Sponsor Severs Ties With Club

One of League Championship side Wigan's shirt sponsors "has severed ties with the club following the appointment of Malky Mackay as manager," according to Andy Hampson of the PA. Mackay was confirmed as the club's new boss on Wednesday despite an ongoing FA investigation "into racist, sexist and hom ...

Tags: Marketing and Sponsorship, United Kingdom

11/24/14
Wasserman Signs Japanese Pitcher Kaneko

Wasserman Media Group signed Japanese baseball pitcher Chihiro Kaneko and top MLB prospect Joey Gallo, "a third baseman in the Texas Rangers organization," according to Liz Mullen of SPORTSBUSINESS JOURNAL. Wasserman Vice Chair Arn Tellem "will represent Kaneko with Toru Mihara of ADM." Wasserman ...

Tags: Marketing and Sponsorship, Japan

11/24/14
Marketplace Roundup

Nissan held a short ceremony at the Accra Mall Wednesday, November 19 to kick off its partnership with the Orange Africa Cup of Nations 2015. The event which coincided with the Ghana-Togo match that sealed Ghana's qualification bid, according to Nissan, is aimed at bringing "innovation that exc ...

Tags: Marketing and Sponsorship

11/21/14
KPMG Signs Allience With McLaren Group

McLaren Group signed an alliance with KPMG "to apply the same predictive analytics and technology it does to its Formula One team to KPMG’s audit and consulting clients," according to Harriet Agnew of the FINANCIAL TIMES. McLaren "signed a 10-year deal with the Big Four professional services c ...

Tags: Marketing and Sponsorship

11/21/14
Sports Marketers Need To Break Formula

The "most competitive six weeks of the Australian sports marketing calendar start in October each year," according to Publicis Worldwide Australia CEO Andrew Baxter, writing for THE AUSTRALIAN. Racing’s spring carnival "gallops into action, cricket, basketball, baseball and the A-League laun ...

Tags: Marketing and Sponsorship, Australia

11/21/14
Marketplace Roundup

Kantox joined the Caterham F1 team as a sponsor and partner for the Abu Dhabi Grand Prix. The Kantox logo will appear on the Caterham car ( Kantox ).... German Hockey League (DEL) club Dusseldorf EG teamed up with creative agency thjnk ( DEG ). ... French underwear company NO PUBLIK agreed to partne ...

Tags: Marketing and Sponsorship

11/20/14
Real President Lets Stadium Name Slip

Real Madrid President Florentino Pérez has been "caught on camera apparently revealing the future name of the club's revamped stadium as either 'IPIC Bernabeu' or 'CEPSA Bernabeu,'" according to Iain Rogers of REUTERS. Real last month agreed to a strategic partnership with Abu Dhabi fund Int' ...

Tags: Europe, Marketing and Sponsorship

11/20/14
NFL China Partners With Epsilon

Epsilon signed a new multi-year agreement with NFL China. Epsilon will provide a platform for NFL China to manage its audience subscriptions and communications. Since establishing an office in China in Oct. '07, the NFL has promoted the game of football there. This season, NFL games air across over ...

Tags: Marketing and Sponsorship, China

11/20/14
Sky Ad Banned After BT Complaint

Sky had an ad banned by the Advertising Standards Agency for a misleading "best ever" claim, after a complaint from BT, according to Gurjit Degun of CAMPAIGN LIVE. The national press ad, which was seen July 14, offered customers what it called "our best ever broadband offer." The ad said, "£50 ...

Tags: Marketing and Sponsorship, United Kingdom

Video Powered By - Castfire CMS Powered By - Sitecore

Report a Bug