Featured Story

Cristiano Ronaldo Allegedly Using Irish Company To Dodge Spanish Taxes

Published in SportsBusiness Daily Global on 12 / 02 / 16

Cristiano Ronaldo could become "the Spanish tax authorities' next target," according to SPORT. According to El Confidencial, "the Real Madrid star has been invoicing for most of his advertising revenues through an Irish company," Multisports & Image Management Ltd., in which the name of the play...

Read More

Tags: Europe, Marketing and Sponsorship

More Stories

10/29/15
Leeds United Owner Stands By Decision

League Championship side Leeds United Owner Massimo Cellino said that he "stands by his decision to dump the club's long-standing kit suppliers Macron," despite the company stating in its first public comment on the issue that it views the development "very seriously" and will continue to pursue a&n ...

Tags: Marketing and Sponsorship, Europe

10/29/15
Twitter Ads Banned For Using Spieth

Twitter ads by three bookmakers featuring 22-year-old American golfer Jordan Spieth "have been banned for featuring an under-age person in a betting ad," according to Omar Oakes of CAMPAIGN LIVE. The U.K.'s Advertising Standards Authority itself "challenged whether the ads were irresponsible" a ...

Tags: Marketing and Sponsorship, United Kingdom

10/29/15
Marketplace Roundup

Euroleague Basketball signed a four-year sponsorship agreement to make Nesine the official national betting sponsor of Euroleague Basketball in Turkey. The agreement gives Nesine sponsorship rights for all Euroleague Basketball activities in Turkey, and also the Final Four in case any Turkish team r ...

Tags: Marketing and Sponsorship

10/28/15
Real Betis On Verge Of Shirt Deal

La Liga side Real Betis "could later this week close negotiations that it has had for several weeks" with a Chinese business for a shirt sponsorship, according to Miguel Á. Morán of MARCA. The deal would reportedly give the club an estimated €1M ($1.1M) per year. The club "ha ...

Tags: Europe, Marketing and Sponsorship

10/28/15
Marketplace Roundup

Scuderia Ferrari sponsor Santander released a YouTube video featuring reserve driver Esteban Gutiérrez preparing drivers Sebastian Vettel and Kimi Räikkönen for Sunday's Mexican F1 Grand Prix. In the two-minute clip, Gutiérrez gives his teammates lessons on Mexican cultu ...

Tags: Marketing and Sponsorship

10/27/15
Mexico City Gears Up For F1 Race

Organizers in Mexico City are putting on the finishing touches ahead of this weekend’s F1 Grand Prix. The racing series will return to the Autódromo Hermanos Rodríguez for the first time since ’92. “The track is ready,” said Rodrigo Sanchez, director of marketin ...

Tags: Marketing and Sponsorship, Europe

10/27/15
Ecclestone Tries To Keep Red Bull

The race to stop Red Bull walking out of F1 "has turned into a cul-de-sac," as rival factions line up to deny it the chance to compete, according to Kevin Eason of the LONDON TIMES. F1 CEO Bernie Ecclestone spent the weekend of the U.S. Grand Prix "trying to stitch together a deal" that will prevent ...

Tags: Marketing and Sponsorship

10/27/15
Marketplace Roundup

The KFC Big Bash League today announced a new partnership with Warner Bros. Pictures and Warner Bros. Movie World. - See more at: http://www.bigbash.com.au/news-and-videos/2015/10/20/big-bash-league-tickets-on-sale#sthash.oH1A3KhW.dpuf The Big Bash League announced a new partnership with Warner Br ...

Tags: Marketing and Sponsorship

10/26/15
Euroleague Basketball Inks Deal With Seat

Euroleague Basketball introduced Spanish car manufacturer Seat as its newest official partner. The three-year agreement makes Seat the official global car partner of the Turkish Airlines Euroleague and the Eurocup. Seat will be visible throughout the season on broadcasts of the Euroleague Game of th ...

Tags: Marketing and Sponsorship, Europe

10/26/15
Marketplace Roundup

Henkel continued its exclusive partnership with the Nextev TCR Formula E Team. Henkel will offer Nextev TCR onsite technical support and its range of adhesive products and solutions ( Henkel ). ... The Chinese Basketball Association "proved its commercial appeal by attracting Swiss watchmaker T ...

Tags: Marketing and Sponsorship

Video Powered By - Castfire CMS Powered By - Sitecore

Report a Bug