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President Of Dugout Believes Social Media Platform Is Beginning To Take Off

Published in SportsBusiness Daily Global on 12 / 15 / 17

When it launched last November, Dugout "turned heads," with "high-profile clubs" such as Man City, Liverpool, Paris St. Germain, Barcelona and AC Milan among its initial investors, according to Thomas Hobbs of MARKETING WEEK. The idea behind Dugout "is to bring fans access to the world of footb...

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Tags: Europe, Marketing and Sponsorship

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