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Supercars Signs Partnership With Virgin Australia, Will Drop 'V8' Tag

Published in SportsBusiness Daily Global on 04 / 28 / 16

Virgin Australia will be the new naming rights sponsor of V8 Supercars, following the signing of a five-year deal between the series and the airline, according to Andrew van Leeuwen of MOTORSPORT. The V8 Supercars series will from now on be known as the Virgin Australia Supercars Championship, ...

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Tags: Marketing and Sponsorship, Australia

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AS Roma Eyes $32M Per Year Etihad Deal

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