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Tour De France A Bargain For Sponsors As Team Sponsorships Drop 50%

Published in SportsBusiness Daily Global on 07 / 29 / 14

The Tour de France "is a bargain for sponsors, courtesy of Lance Armstrong," according to Danielle Rossingh of BLOOMBERG. The event "could once demand large investments from potential backers." Hilversum, Netherlands-based sports marketing consultant Frank van den Wall Bake said that tainted by dopi...

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Tags: Marketing and Sponsorship, Europe

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01/09/14
League Notes

After a wave of election-related violence, officials said that Pakistan "will send an official to assess security in Bangladesh before next month’s cricket Asia Cup." Violence linked to polls in Bangladesh has claimed more than 150 lives since October, but the Asian Cricket Council said that " ...

Tags: Leagues and Governing Bodies

01/08/14
'Seven-Star' Cricket League Planned

A new seven-a-side corporate cricket league -- to be called 7PL -- "is set to be launched this week," according to K. Shriniwas Rao of the TIMES OF INDIA. The league will be bankrolled by a UAE-based conglomerate, and "if everything goes as planned, is all set to get underway this year." India capta ...

Tags: Leagues and Governing Bodies, India

01/08/14
New Formula E Car On Display In Vegas

New Formula E car Spark-Renault SRT_01E made its first public demonstration on Monday at the Mandalay Bay Resort & Casino in Las Vegas. The zero emission single-seat car, capable of speeds up to 150 mph, was driven by F1 driver Lucas di Grassi and gave onlookers their first chance to see and hea ...

Tags: Leagues and Governing Bodies

01/08/14
KBO GM's Discuss Potential Rule Changes

GMs of top South Korean baseball league teams on Tuesday "discussed potential rule changes for the upcoming season, including tweaking the current free agency system," according to the KOREA HERALD. The officials "discussed allowing clubs to sign free agent players returning from overseas leagues to ...

Tags: Leagues and Governing Bodies

01/08/14
League Notes

The Athletics Federation of India "is mulling on launching ambitious big prize money franchised-based league, which will have Olympic and world champions." Though the finer details are yet to be finalized, the proposed IAL "will be a franchised-based competition on the lines of Indian Premier League ...

Tags: Leagues and Governing Bodies

01/07/14
Korea Vice Minister Fights Match-Fixing

South Korea Vice Minister of Sports Kim Chong promised "more effective measures to combat the culture of match-fixing in the country’s professional sports," according to Jung Min-ho of the KOREA TIMES. Kim, who is also a member of the IOC’s working group fighting irregular and illegal be ...

Tags: Leagues and Governing Bodies, Asia

01/07/14
Aussie Racing CEO Attacks Jockeys

A "stunning attack" from Australian Racing Board CEO Peter McGauran in response to the Australian Jockeys' Association's pursuit of superannuation payments "has set the scene for a potentially messy legal battle," according to Michael Sharkie of THE AGE. McGauran said that the AJA was ''holding a gu ...

Tags: Leagues and Governing Bodies, Australia

01/07/14
McEnroe: Drop Doubles From Majors

Former U.S. tennis player John McEnroe is casting doubt on whether doubles should be part of major championships because it has become "such a wasteland of diminished playing talent and non-existent pulling power," according to Will Swanton of THE AUSTRALIAN. McEnroe "is so infuriated by the decline ...

Tags: Leagues and Governing Bodies

01/07/14
Real Madrid Boosts Average ACB Crowd

Through 14 matchdays, average attendance at this season's Spanish Basketball League (ACB) games "is greater than 6,000 (6,086) for the 10th consecutive season, but during that time, that mark is the second-lowest at this point in the season, exceeding only the '05-06 season (6,062)," according to Na ...

Tags: Leagues and Governing Bodies, Europe

01/07/14
League Notes

The Asian Cricket Council may have decided to hold the Asia Cup in strife-torn Bangladesh, "but Pakistan is refusing to commit itself to participation in the continental tournament." The Pakistan Cricket Board said that "its participation is subject to many a condition, effectively stating that ther ...

Tags: Leagues and Governing Bodies

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