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Samoura: China Is A Major Player In FIFA's Global Development Strategy

Published in SportsBusiness Daily Global on 11 / 17 / 17

China Central TV's recent acquisition of exclusive rights for the 2018 and 2022 World Cups is "more evidence of the game's growing popularity" in the country -- and "FIFA knows it," according to Sun Xiaochen of CHINA DAILY. FIFA Secretary General Fatma Samoura said, "It's no secret that China has a ...

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Tags: Asia, International Football

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