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Bayern Munich Signs Premium Partnership Agreement With Software Company SAP

Published in SportsBusiness Daily Global on 08 / 20 / 14

Bayern Munich has a new premium partner. The Bundesliga club signed an agreement with software manufacturer SAP SE for an initial three-year term. The partnership aims for sporting and commercial success through the use of innovative technologies, with the goal of simplifying and efficiently structu...

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Tags: Marketing and Sponsorship, Europe

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08/20/14
Djordjic: Foreigners To Boost Indian Football

Former ManU midfelder Bojan Djordjic said that foreign players who join India's Super League "are not just mercenaries chasing one final big payday" but they will help to establish football in the "cricket-mad" country, according to REUTERS. Djordjic "will join marquee names such as former Juventus ...

Tags: International Football

08/20/14
Football Notes

St. Petersburg Vice Governor Vasiliy Kichedzhi said that "the current political situation" will not affect the city's bid to host Euro 2020 matches. Kichedzi: "I'm sure the issue [of international political situation] will not affect St. Petersburg's bid. I repeat -- I cannot imagine what should hap ...

Tags: International Football

08/19/14
Russia 2018 Chief: Focus Is On Delivery

Russia 2018 World Cup CEO Alexey Sorokin "has broken his silence over calls in some quarters for the country to be stripped of host status," according to Andrew Warshaw of INSIDE WORLD FOOTBALL. Until now, Sorokin has kept his counsel "amid global criticism of Russia's support for separatists in eas ...

Tags: International Football, Russia

08/19/14
Second Division To Begin Sans Murcia

There "will be 22 teams" in Spain's second division this season -- including promoted club Mirandés, "but not" Real Murcia, according to the EFE. The Spanish Football League (LFP) announced the news on Monday and also revealed that the second division will " begin this weekend ." LFP Presiden ...

Tags: Europe, International Football

08/19/14
ISL Unveils 49-Player List For Int'l Draft

The IMG Reliance and Star India-promoted football tournament, the Indian Super League, has finalized the 49 int'l players "for the inaugural season," according to the Indian BUSINESS STANDARD. The league has managed to rope in players like Bojan Djordjic from Sweden who has played for ManU in th ...

Tags: International Football, India

08/19/14
Football Notes

Scottish Premiership side Celtic will compete in the Champions League playoffs after the Court of Arbitration for Sport "rejected Legia Warsaw's bid to be provisionally reinstated." CAS confirmed on Monday afternoon that it had "denied Legia's initial request and that Celtic will play Maribor in Slo ...

Tags: International Football

08/18/14
Legia Warsaw Dismayed By UEFA Stance

Polish Ekstraklasa side Legia Warsaw is "disappointed" UEFA did not support an expedited Court of Arbitration for Sport ruling over its Champions League punishment, according to the BBC. CAS will assess Legia's bid for "urgent provisional measures" on Monday. A fast-track procedure "could have led" ...

Tags: International Football, Europe

08/18/14
Poland To Scrap Supporters' Cards

In a bid to boost attendance of football matches in Poland, the parliament's Physical Culture and Sports commission "unveiled a legislative proposal to scrap supporters' cards which are currently a prerequisite for attending Polish league matches," according to Jaroslaw Adamowski of INSIDE WORLD FOO ...

Tags: International Football, Europe

08/18/14
Dyke Commits To Head Injury Research

FA Chair Greg Dyke "committed to funding independent research into head injuries in the sport amid growing concerns over an alarmingly high incidence of dementia among former professional players," according to Sam Peters of the London DAILY MAIL. Dyke met the family of former England striker Jeff A ...

Tags: International Football, United Kingdom

08/18/14
Football Notes

Before Argentine second division side Nueva Chicago's game on Saturday, five members of "rival factions of the club's fan base" were injured in a shooting, including one who was killed. The victim, 20, was "identified as a member of the 'Las Antenas' faction, which clashed with the 'Los Perales' gro ...

Tags: International Football

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