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Eintracht Frankfurt Defines New Target Markets For Globalization Efforts

Published in SportsBusiness Daily Global on 01 / 25 / 17

Bundesliga side Eintracht Frankfurt "is increasing its globalization efforts by identifying new target markets," according to Roman Gerth of SPONSORs. In addition to the UAE, Frankfurt will put a bigger emphasis on China, Mexico and the U.S. The cl...

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