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Bayern Munich Signs Premium Partnership Agreement With Software Company SAP

Published in SportsBusiness Daily Global on 08 / 20 / 14

Bayern Munich has a new premium partner. The Bundesliga club signed an agreement with software manufacturer SAP SE for an initial three-year term. The partnership aims for sporting and commercial success through the use of innovative technologies, with the goal of simplifying and efficiently structu...

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Tags: Marketing and Sponsorship, Europe

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Smith Returns To Rangers As Director

Former Scottish Third Division Rangers Manager Walter Smith has returned to the club for the third time in his career after "accepting an invitation" to become a non-exec director, according to Richard Wilson of the HERALD SCOTLAND. Smith will be joined by businessman Ian Hart, who has "agreed to a ...

Tags: Franchises, United Kingdom

Hearts Decline Offer From Rangers

Scottish Premier League club Heart of Midlothian FC has turned down an offer from Scottish Third Division club Rangers that would have allowed the club to settle its outstanding tax bill, according to Michael Grant of the HERALD SCOTLAND. Rangers CEO Charles Green "proposed paying the Tynecastle clu ...

Tags: Franchises, United Kingdom

Scottish Government To Help Hearts

The Scottish government has pledged to help Scottish Premier League club Heart of Midlothian FC survive as the club "teeters on the brink of going out of business over an unpaid tax bill" of almost £500,000 ($799,000), according to Martin Williams of the HERALD SCOTLAND. Saturday's game might ...

Tags: Franchises, United Kingdom

Rangers Fans Launch Scheme

A scheme to give fans of Scottish Third Division club Rangers a share of their club "has been launched" Thursday by supporters, according to the Scotland DAILY RECORD. The Buy Rangers campaign "was announced at Ibrox Stadium by the Rangers Supporters Trust with the backing of Supporters Direct Scotl ...

Tags: Franchises, United Kingdom

Raikkonen Win Helps Lotus Future

F1 Lotus Team Principal Eric Boullier feels Sunday's first win should help the team's "financial future," according to Ian Parkes of the London INDEPENDENT. There have been suggestions that late Owner Genii Capital, run by Gerard Lopez, "can no longer afford to keep the team afloat" and is looking t ...

Tags: Europe, Franchises, Formula One

Bradley Wiggins Funds Women's Cycling

Great Britain's Olympic track champions Laura Trott, Dani King and Jo Rowsell "have joined a women's road team backed by Tour de France winner Bradley Wiggins," according to BBC.com. The new DTPC (Dream Team Pro Cycling) Honda Team "will receive funding from Wiggins' Wiggo Foundation." A team state ...

Tags: Franchises, United Kingdom

Renault, Caterham Expand Partnership

Renault "unveiled plans to develop a high-performance car in a deal with British specialist sports carmaker Caterham," according to Laurence Frost of REUTERS. The French automaker, "which has flopped with recent attempts at larger or sportier models like the Laguna car, Vel Satis limousine and Wind ...

Tags: Franchises, Europe

BBL Trying To Find Way To Keep Jets

The British Basketball League is working with key Cheshire Jets officials "to find a solution" and "keep one of its oldest and most successful clubs going," according to Alec Doyle of the CHESTER CHRONICLE. The BBL said Wednesday night: “The BBL has taken control of the franchise at this time, ...

Tags: Franchises, United Kingdom

GAK Ceases Operation After 110 Years

An Austrian bankruptcy court "has decided that third-division football club GAK has to cease operation," according to Ulrike Jantschner of the KURIER. Friends and donors of the former Austrian football champion "have hoped until the end to somehow generate the €150,000 ($194,000) bond that woul ...

Tags: Franchises, Europe

NRL Cowboys Offer Star Players Slice Of Cap

National Ruby League club North Queensland Cowboys are ready to allocate each of their off-contract stars "a percentage of the salary cap" as they look to juggle the retention of their best players "with ongoing uncertainty over what the future holds for player payments," according to Brent Read of ...

Tags: Franchises, Australia

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