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Australian Open Endeavors To Attract Chinese Tennis Tourists

Published in SportsBusiness Daily Global on 01 / 19 / 18

The Australian Open "stepped up efforts to lure Chinese tennis fans to Melbourne Park by boosting broadcast and sponsorship deals," according to Melanie Burton of REUTERS. More than 59 million people in China tuned in to watch the Australian Open in '17, up by more than 84% on the year before, and o...

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Tags: Australia, Events and Attractions

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02/21/17
PSL Final To Be Held In Lahore

Pakistan Super League management and the owners of the franchises "decided that the final for the tournament will be held in Lahore," according to Zeeshan Ahmed & Ghaffar of DAWN. PSL Chair Najam Sethi said, "It has been heart-warming to see the dedication of all owners to the cause of taking cr ...

Tags: Asia, Events and Attractions

02/21/17
Royal St. George's To Host 2020 Open

The British Open will be held at Royal St. George's in '20, golf authorities announced on Monday, "returning the major to the Kent coast club two years after it lifted a ban on women members," according to Martyn Herman of REUTERS. The club "came under fire" in '11 for its "men only" policy but ...

Tags: Events and Attractions, United Kingdom

02/20/17
Birmingham To Include Cricket At CWG

Men's cricket "could return to the Commonwealth Games" in '26 if Birmingham wins the bid to be the host city, according to George Dobell of ESPN.com. While women's cricket will feature in the 2022 CWG in Durban, men's cricket "has appeared only once." This time "it would be played in the T20 fo ...

Tags: Events and Attractions, United Kingdom

02/20/17
NBA Announces Second Game In Africa

The NBA and the National Basketball Players Association announced that NBA Africa Game 2017, the league's second game in Africa, will take place Aug. 5 at the Ticketpro Dome in Johannesburg, South Africa. The game, which will take place following the 15th edition of Basketball Without Borders Africa ...

Tags: Events and Attractions, Africa

02/20/17
Event Notes

Int'l Cricket Council Task Force on Pakistan Chair Giles Clarke " voiced his support " Sunday for a Pakistan Super League final in Lahore "despite a recent wave of terror attacks in the country." Clarke said that holding the PSL final in Lahore would send a "strong message" to terrorists that "w ...

Tags: Events and Attractions

02/17/17
UCI Postpones Tour Of Turkey

The Int'l Cycling Union (UCI) postponed the 2017 Tour of Turkey that was scheduled for April, reportedly "after clashes with other races and the security situation prompted minimal interest from teams," according to SPORT24. The Tour of Turkey, which "takes place under the auspices of Turkish Presid ...

Tags: Europe, Events and Attractions

02/17/17
Event Notes

Newcastle Racecourse and Bath Racecourse "are to join Lingfield Park in racing on Good Friday this year." In addition to the All-Weather Championships Finals Day at Lingfield, which offers prize money of £1M ($1.25M), Newcastle and Bath will run cards worth £250,000 ($312,000) and ...

Tags: Events and Attractions

02/16/17
Event Notes

Pro12 side Newport Gwent Dragons resolved its "final day of the season Rodney Parade fixture clash " with League Two side Newport County by agreeing to switch its game against Cardiff Blues to "another ground in Gwent." The Dragons and County were each scheduled to play at Rodney Parade at th ...

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02/16/17
PGA Australia Introduces New Format

Golf will be "nudged gently towards modernity at the inaugural World Super 6 tournament in Australia this week," according to Ian Ransom of REUTERS. The European Tour co-sanctioned event at Perth's Lake Karrinyup Country Club will "ditch convention" by deciding Sunday's winner in a final-day matchpl ...

Tags: Australia, Events and Attractions

02/16/17
Women's Tour Final To Be Held In London

London will host cycling's 2017 Women's Tour final stage, with the race to open on June 7 in Daventry, according to the BBC. The five-stage event, won by Britain's Lizzie Deignan last year, "will conclude in the capital" on June 11. Its fourth edition "will also include stages in Northamptonshire, W ...

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